Getting Started With Social Media: A Resource Guide
If you are new to social media or you’re not sure you’re doing the right thing, this page is for you. It contains a number of resources to help bring you up to speed.
Must Read Report
Take a quick read of the Social Media Marketing Industry Report (free immediate access). It is full of valuable information and includes answers to important questions such as, “How much time does social media marketing take?,” “What are the benefits?” and “Where are marketers focusing their energy?”
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Social Media Examiner also hosts two popular podcasts:
The Social Media Marketing podcast—a top 10 marketing podcast on iTunes—is a weekly 45-minute interview show hosted by our founder, Michael Stelzner. Discover how successful businesses employ social media, learn new strategies and tactics, and gain actionable tips to improve your social media marketing.
The Social Media Examiner Show is a daily 10-minute show designed to keep you up-to-date on the latest social media marketing know-how. Consume snack-sized social media content each day. The result: this daily dose of marketing know-how will equip you to take your social media to an entirely new level.
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- Essential Facebook Marketing Resources: A Complete Guide: Discover expert Facebook marketing articles to help you develop a presence, run contests, design ad campaigns, and analyze the results of your efforts.
- How to Set Up a Facebook Page for Business: Are you interested in setting up a Facebook page for your business? In this article you’ll discover how to set up a Facebook page for your business.
- How to Use Facebook Mobile Apps for Marketing: Curious about what you can and can’t do from your phone with Facebook mobile apps? Discover all you need to know here.
- Facebook Ad Campaign Changes: What Marketers Need to Know: This articles explores how to set up Facebook ad campaigns in the new campaign structure.
Click here for our latest articles on Facebook.
- Essential Twitter Marketing Resources: A Complete Guide: These expert articles will help you network with colleagues, generate leads, deliver effective advertising and measure the return on your Twitter marketing.
- 7 Tips for Getting Started with Twitter: Discover what you need to do to get the best results from Twitter.
- 8 Types of Twitter Cards Businesses Are Using: Discover eight types of Twitter cards, how to install them and their analytics options.
- How to Use Twitter Campaign Reports to Improve Your Twitter Ads: This article shares how to obtain insights about your audience from Twitter Ads campaign reports.
Click here for our latest articles on Twitter.
- Essential LinkedIn Marketing Resources: A Complete Guide: Discover expert articles to help you develop a LinkedIn marketing plan, find prospective leads and master specific parts of the LinkedIn networking platform.
- How to Transform Your LinkedIn Profile Into a Marketing Tool: Discover how to turn your LinkedIn profile into a LinkedIn marketing tool that attracts prospects.
- How to Maximize Your LinkedIn Publishing Exposure: Get five tips for optimizing your content for LinkedIn publishing
- How to Create LinkedIn Ads That Generate Results For Your Business: Find out how to use LinkedIn ads to increase visibility and generate leads.
Click here for our latest articles on LinkedIn.
- Essential Google+ Marketing Resource: A Complete Guide: Discover expert articles to help you manage your Google+ presence, promote contests, use Google +Post Ads, and master specific parts of the Google+ platform.
- How to Use Google+ Profiles and Pages for Better Visibility: Find three tips for optimizing your Google+ profile and business page to make your business more visible.
- How to Use Google+ Collections for Business: Do you share a lot of updates on Google+? In this article, you’ll learn 11 ways to use Google+ Collections to organize updates.
- How to Discover Analytics With the Google+ Dashboard: The Google+ Dashboard has greatly improved the analytics it offers. Discover the Google+ page dashboard and the analytics included in each option.
Click here for our latest articles on Google+.
- Pinterest Marketing: Your Complete Guide to Pinterest Success: Are you looking for a Pinterest marketing guide? Each of these articles will help you master a specific part of marketing on the Pinterest platform.
- How to Start a Pinterest Board That Succeeds: Is Pinterest right for your business? This article shows you how to develop Pinterest boards for your business
- 5 Ways to Succeed With Pinterest Promoted Pins: Learn five ways Promoted Pins can help you reach more people and drive results.
- The New Pinterest Analytics Tool: How to Use It for Business: This article shows how the new Pinterest Analytics features help get the most out of Pinterest marketing.
Click here for our latest articles on Pinterest.
- Instagram Marketing: Your Complete Guide to Instagram Success: Do you want to learn how to market you and your business on Instagram? Each of these articles will help you understand and master Instagram marketing.
- 4 Instagram Tools for Scheduling Instagram Updates: Whether you’re in the middle of an event or on the road, there are scheduling tools to help you post to Instagram.
- How to Run an Instagram Contest: Four Easy Steps: Discover four simple steps to host Instagram contests that build buzz for your brand.
Click here for our latest articles on Instagram.
- How to Start a Business Blog: Seven Essentials for Success: Discover the seven critical elements you need for your business blog..
- How to Drive More Traffic to Your Blog Posts From Social Networks: Learn how to use the right tags to make your content stand out when shared in social media streams.
- 26 Blogging Tools to Simplify Your Life: An A-Z List: Find some must-have blogging tools to help you get more out of your blogging.
- Essential Google Analytics Resources for Marketers: A Complete Guide: Whether you’re marketing on social media as an individual or as a brand, these expert articles will help you track and analyze social media referral traffic, custom segments, split tests, conversions from social media and more.
Click here for our latest articles on blogging.
- How to Create Social Videos With Your Smartphone: Find out how to shoot and edit videos to share on social media with your smartphone.
- Meerkat or Periscope? How to Broadcast Video Via Mobile: Discover the differences between Meerkat and Periscope so you can choose the best one for your live mobile broadcasts.
- How to Use YouTube Cards to Promote Your Business: Learn how to use YouTube cards to promote your business, products and services.
- 4 Ways to Use Twitter Video for Your Business: Use video on Twitter to tell your story, connect with your audience and grow your Twitter following.
- 8 Ways to Use Facebook Video for More Engagement: Find eight ideas to get more engagement and drive more traffic with your Facebook videos.
Click here for our latest articles on video marketing.
- Ultimate Guide to Social Media Image Sizes: Find the official dimensions recommended for images on the top social networks.
- How to Design Social Media Images for Brand Recognition: Discover how to make your social profiles and visual content align to reinforce your brand and catch your audience’s eye.
- How to Create Social Media Images That Support Your Brand: Learn how to use simple design tactics to help your audience instantly associate your pictures with your brand.
- How to Use Visual Content to Drive More Traffic: Find three creative examples from businesses that used visual content to drive traffic and get results.
Click here for our latest articles on visual content.
- Podcasting for Business: Why Marketers Are Betting on Podcasts: Explore why marketers are placing big bets on podcasting, during this Social Media Marketing podcast interview with Jay Baer and Joe Pulizzi.
- 3 Steps to Create Podcasts With Google Hangouts On Air: Want to double the size of your podcast audience? Here’s how to create podcasts with Google Hangouts On Air and gain a live audience for your podcast.
- Podcasting for Business: Top Podcasters Share Success Tips: Find out how podcasting can help build your business in this Social Media Marketing podcast interview with Michael Hyatt and Chris Brogan.
Click here for our latest articles on podcasting.