Sponsor The Conference That Transforms Businesses
Connect with Thousands of Marketers and Business Owners Who Actually Buy at Social Media Marketing World and AI Business World 2027
April 1–3, 2027 | Anaheim, CA
For 14 years, Social Media Marketing World has been the marketing industry’s most trusted live event — projected to bring 3,000+ marketers to Anaheim this April. The co-located AI Business World conference runs two full days inside the main event, adding dedicated AI training to the experience.
This audience isn’t here to browse. They’re practitioners — small-business owners, agency owners, and marketers who make purchasing decisions because they are the decision-makers. When they find a tool that solves a real problem, they buy it on the spot.
Who’s in the Room
✅ Attendance 3,000+ marketers, business owners, and agency leaders.
✅ Purchasing Authority 60% hold a leadership, ownership, or consulting role (CEO/President 20%, Director 12%, C-Level/VP 7%, Consultant/Freelancer 15%).
✅ Market Mix 63% B2C / 37% B2B across all major verticals.
✅ Company Size 63% B2C / 59% represent businesses with 1–25 employees — the sweet spot for tool adoption and high-value service providers.
✅ Experience 75% have 5+ years in marketing; 47% have 10+ years.
✅ Gender 72% female.
✅ Location 88% US-based.
✅ AI Adoption 67% use AI tools daily; 87% use them at least weekly.
Source: 2026 Social Media Marketing World Attendee Survey.
Why This Matters for Sponsors
Small-business buyers don’t run your product through a 6-month procurement review. They evaluate, decide, and purchase — often at the event itself. And because they’re doing the work themselves, when your product solves their problem, it sticks.
Key Audience Segments
- Small-business marketers juggling social, email, ads, and content — looking for tools that consolidate their workflow
- Business owners and founders who need marketing that drives revenue, not just engagement
- Agency owners and consultants managing multi-client retainer budgets and sourcing scalable solutions for their clients
Where They Spend Their Time
These attendees are deeply invested in the platforms your products serve. 93% actively use Facebook and Instagram for marketing, 80% use LinkedIn, and 69% use YouTube. For paid social, Facebook and Instagram ads dominate — 73% run paid campaigns on those platforms, with 51% naming Facebook ads as their most important paid channel.
Contact Our Sponsorship Team
Why Sponsors Win Here
Our attendees are navigating two massive shifts right now — and they’re actively looking for solutions:
The AI Implementation Gap
- 83% use AI daily for their work, with 86% increasing their usage over the past year
- 100% are paying for AI tools zero rely on free-only versions (35% pay personally, 46% company-funded, 19% both)
- 50% are personally responsible for AI adoption at their company, with another 27% sharing that responsibility
- 89% want to learn about AI agents the top-demand topic — yet only 27% are actually using them
The gap between intent and adoption is exactly where your product wins. These attendees are actively sourcing AI solutions for task automation (85%), data analysis (81%), competitive analysis (81%), and workflow building (78%).
What this means for you: If your product helps marketers implement AI practically — workflow automation, data analysis, content generation, or autonomous agents — you’re solving the problem they came here to fix. And they’re already budgeted to buy.
The Lead Generation and Revenue Pressure
Nearly half of our audience names lead generation (26%) and improving sales (23%) as their single biggest business challenge. They aren’t looking for theoretical marketing frameworks. They’re looking for tools and services that produce measurable results.
What this means for you: If your product drives leads, streamlines sales, or improves conversion, you’re meeting a need they’ll articulate before you even pitch.
Beyond Marketing — Full Business Infrastructure
These attendees aren’t just evaluating social media tools. They’re sourcing across their entire business stack — HR/payroll platforms, checkout and funnel builders, screen-recording tools, AI video platforms, CRMs, web hosting, and more. Past sponsors have succeeded precisely because this audience buys across categories.
Who Succeeds as a Partner
We actively curate a partner ecosystem that solves real operational and growth problems. Your solution is an ideal fit if it falls into one of these categories:
| Category | Solution Examples |
|---|---|
| AI & Automation | AI agents, workflow automation, content generation, video clipping, auto-prompting |
| Social & Content | Social management, UGC platforms, social listening, community tools |
| MarTech & Growth | SEO automation, conversion optimization, lead capture, CRMs |
| Business Infrastructure | PEO/HR services, payroll, e-commerce checkout, web hosting |
Past and returning partners include: Metricool, HighLevel, Justworks, OpusClip, Cloud Campaign, Revuze, Spikerz, ThriveCart, Vista Social, Zoho, NoteGo, UgenticAI, and Bluehost.
Sponsorship Options
Every sponsorship is backed by our Support Mission which includes a dedicated account management, event app lead retrieval, private Facebook group access, dedicated email inclusions, and on-site brand recognition.
Exhibit Showcase
Booths Established brands ready for live demos and direct lead capture in the high-traffic Networking Plaza in a 10×10 or 10×20 space
Table Top Early-stage SaaS, niche platforms, and specialized service providers — a turnkey, small-footprint entry point
10×20 Expanded Booth Upgrade Scaling brands that need double the footprint for continuous demos, meetups, and team-led activations
Branded Placements
Exclusive Lanyard Sponsorship Maximum brand visibility = your co-branded logo around the neck of every attendee, speaker, and staff member
Back of Badge Sponsorship High-converting placement = your dedicated QR code and offer printed on the back of every attendee credential
Premium Experiences
Speaker Party Sponsorship Exclusive host at the Friday night VIP Speaker Party (House of Blues) gives direct networking access to speakers and industry leaders
40×30 Custom Lounge Experience Build a dedicated branded environment for fireside chats, sponsored workshops, and private attendee meetings
Exclusive Party Presenting Sponsor Title sponsor of the iconic Friday Night Opening Party at the House of Blues with live stage branding, custom activations, and maximum event-wide exposure
Spaces in the Networking Plaza and custom lounge activations are limited to ensure high visibility and minimal competitive overlap.
Sponsorships Include:
- Dedicated account manager strategy kick-off call, marketing checklist, and promotional schedule
- Event app lead retrieval and networking capture attendee contact information directly
- Private Facebook group engage with attendees before, during, and after the event
- Dedicated email inclusion spotlight blast sent to the full attendee list
- Sponsor Spotlight Guide your brand featured in the official resource
- On-site brand recognition signage, program listing, and digital presence throughout the venue
About the Events
Social Media Marketing World is produced by Social Media Examiner — the world’s largest small-business marketing resource. Founded by Michael Stelzner, Social Media Examiner has spent 15+ years earning the trust of millions of marketers. More than 56,000 professionals have attended our live events since 2013.
AI Business World is a dedicated two-day AI conference running inside Social Media Marketing World, with hands-on sessions focused on practical AI implementation for marketers and business owners.
Together, these co-located events create the highest-concentration environment of marketing decision-makers investing in their businesses — and in the tools that power them.
Ready to Grow Your Customer Base in 2027?
Contact: Emily Crume, Director of Strategy 📧 [email protected] 📞 949.444.8459
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