Join the Largest Gathering of Marketing Pros!
At Social Media Marketing World, you’ll rub shoulders with top marketing pros.
Imagine gaining insight that could propel your marketing efforts.
Each presenter is carefully recruited based on their experience and integrity in the industry.
These speakers won't disappear behind a curtain, never to be seen again! Instead, they'll spend time with you. This means you can get your questions answered.
“This was by far one of the best conferences I've ever attended. All of the sessions I attended were full of specific, useful content, NOT generic advice or case studies,” said Lindsay Nyquist.
Here’s a partial list of the experts presenting at Social Media Marketing World 2025, covering AI and marketing, marketing strategy, organic social marketing, and paid social marketing.
Organic Social Marketing
Covering Instagram, Facebook, YouTube, LinkedIn, and TikTok, this track will help you create more exposure, engagement, and sales.
AI Tools for Instagram: Creating High-Impact Content That Stands Out
Instructor: Nicky Saunders; Topic: Instagram Marketing
Nicky is a personal branding specialist with a unique focus on video editing and live performance. She is best known for her work with motivational speaker Eric Thomas, but is an agency owner and considers her agency the one-stop-shop for building an online presence for personal brands.
From Fans to Buyers: How to Combine Meta AI and Facebook Features for Maximum Impact
Instructor: Mari Smith; Topic: Facebook Marketing
The undisputed “Queen of Facebook” and the world’s foremost expert on organic Facebook, Mari shows marketers exactly how to develop winning strategies—without running ads—on Facebook.
How to Plan, Shoot, and Publish YouTube Videos That Skyrocket Views and Drive Sales Growth
Instructor: Sean Cannell; Topic: YouTube Marketing
Sean is a CEO, YouTube sensation, speaker, co-author, and video expert helping marketers build influence and income through video. With over 3 million subscribers and 359 million views across his portfolio, Sean is THE video marketing expert to watch if you want to do more with video.
Mastering Instagram Reels: Unlocking the Business Potential of Short-Form Video
Instructor: Shannon McKinstrie; Topic: Instagram Marketing
Shannon is an engaging social media strategist, trainer, and mentor. She guides small business owners into making a big splash online and growing their accounts through proven, organic, and sustainable strategies. She's the host of the Good Content podcast, and her membership is The Reels Lab.
Growing Your Business on LinkedIn: Driving Engagement and Reach with Company Pages
Instructor: Michelle J Raymond; Topic: LinkedIn Marketing
Michelle coaches B2B organizations to achieve growth with LinkedIn. A Company Pages specialist, she's host of the Social Media for B2B Growth podcast, co-author of The LinkedIn Branding Book and Business Gold. Her company B2B Growth Co offers multiple LinkedIn courses to empower teams.
Crush Your Product Sales: How To Use TikTok Shop To Sell More Products
Instructor: Keenya Kelly; Topic: TikTok Marketing
Keenya is a social media and video marketing expert who helps entrepreneurs grow their businesses online. As an accomplished entrepreneur with multiple six-figure businesses under her belt, she has a gift for helping people find their voice in video.
From Likes to Shares: How to Create Instagram Content That Increases Your Influence
Instructor: Chelsea Peitz; Topic: Instagram Marketing
Chelsea is a social media strategist, consultant, and keynote speaker who helps sales and service-based pros attract the right clients with heart and humanity, not hustle or hacks. A two-time best-selling author and award-winning marketer who helps you become relevant, referable, and relatable online.
Combining AI and LinkedIn to Improve Your B2B Marketing Success
Instructor: Judi Fox; Topic: LinkedIn Marketing
Judi is a LinkedIn Business Accelerator who specializes in helping marketers generate more sales on the platform. She works with well-known brands on LinkedIn, oftentimes generating a 10x increase in sales in as little as 6 months. Judi makes getting better results on LinkedIn fun!
How to Create a YouTube Podcast That Becomes a Complete Marketing Funnel in Only One Hour a Week
Instructor: Jerry Potter; Topic: Instagram Marketing
Jerry helps entrepreneurs achieve more time freedom in their businesses by helping them streamline their content marketing through YouTube, podcasts and social media. He is also the host of Social Media Examiner's Social Media Marketing Talk Show.
Why Social Search is the New Google Search: 5 Strategies to Grow Your Sales
Instructor: Melissa Laurie; Topic: TikTok and Instagram
Melissa Laurie has been recognized as a Woman to Watch in Asia and was shortlisted for the Women Leading Tech Awards by Atlassian. As the founder of Oysterly, a leading short-form agency specializing in User-Generated Content (UGC) and Influencer Marketing, her company has collaborated with Fortune 500 companies to help them increase engagement and reach their audiences.
How to Build an Instagram Content Strategy That Captivates and Connects
Instructor: Lucas O'Keefe; Topic: Instagram Marketing
Lucas, a distinguished Adobe Global Ambassador and former elementary school teacher, masterfully blends his passion for creativity and community to inspire and engage an audience of over 350,000 online followers. As a full-time content creator, he draws on his diverse experiences to produce enriching and captivating content to inspire the creative entrepreneurs of today.
How to Turn a Small YouTube Channel into a Highly Profitable Powerhouse
Instructor: Liz Germain; Topic: YouTube Marketing
Liz, founder of Vidfluence LLC, helps online businesses grow and monetize YouTube channels organically. She has generated over 100 million organic YouTube views and tens of thousands of leads for clients across industries, and personally holds a handful of YouTube awards. Liz teaches cutting-edge YouTube organic marketing strategies that have generated millions in sales online.
Your Next Million Views: 10 Instagram Reels Techniques That Will Make You Go Viral
Instructor: Michelle Gifford; Topic: Instagram Marketing
Michelle is an Instagram expert, social strategist, and podcaster. She is the CEO of a marketing agency specializing in women-owned, personality-led businesses. She is passionate about creating content for her community of more than 240k followers and using her expertise to teach them strategies and tactics to succeeding on social media.
Unlocking YouTube Analytics: The Key to More Reach and Views
Instructor: Daniel Batal; Topic: YouTube Analytics
Daniel is a Silver Play button content creator with more than 300,000 subscribers on YouTube, as well as a growth strategy coach, brand influencer, and software consultant.
Unlocking the YouTube Algorithm: The Proven Formula for Growing Views, Leads, and Sales
Instructor: Jessica Stansberry; Topic: YouTube Marketing
Jessica is an educator and course creator who is excited about helping marketers find the shortcut to a business that supports them. She is a popular social media personality who doesn’t take herself too seriously but still boasts a wide-reaching and highly engaged audience across multiple platforms, like YouTube.
Mastering Instagram Metrics: Using Social Data to Meet Your Business Goals
Instructor: Allie Mason; Topic: Instagram Marketing
Allie is a social media strategist and founder of Something Greater Social consultancy. Her company helps small businesses and experts build loyal and profitable audiences with social content. Her membership is Something Greater School of Social.
Instructor: Michaela Alexis; Topic: LinkedIn Marketing
Michaela is a LinkedIn marketing strategist who trains businesses to leverage the power of LinkedIn. Her forthcoming book is No Fear Networking: A Guide to Building Connections for the Socially Anxious Professional. Her LinkedIn Learning course is called Copywriting for Social Media.
AI and Marketing
Know you need to do more with AI? Wondering how to apply AI strategy and tactics to marketing, content, and more?
Marketing and AI: How Marketers Can Thrive in a Changing World
Instructor: Michael Stelzner; Topic: Marketing Trends
Michael is the founder of Social Media Examiner. He's also host of the popular Social Media Marketing and AI Explored podcasts. There’s nothing he loves more than unpacking industry trends and revealing how they will impact marketers.
21 AI Tools to Revolutionize Your Marketing
Instructor: Matt Wolfe; Topic: AI Strategy
Matt is an AI tools expert who helps marketers and content creators embrace the future. His AI-focused YouTube channel has more than 600,000 subscribers. His site FutureTools.io curates the latest in AI tools and news. His Future Tools Weekly Newsletter is received by more than 130,000 AI and tech enthusiasts.
Getting Started with AI Assistants: A Beginner’s Guide
Instructor: Igor Pogany; Topic: AI Strategy
Igor is a tech enthusiast and founder of AI Advantage, an online school designed to help people excel with AI. His membership is called the AI Advantage Community. He also shares his discoveries through a weekly newsletter read by over 100k people.
Advanced AI Strategies: Scaling AI, Achieving Autonomy, and Embracing Open Models
Instructor: Chris Penn; Topic: Advanced AI
Chris is a data scientist and author of AI for Marketers. He co-founded Trust Insights, a consultancy that helps brands with analytics and AI, and the Trust Insights Academy. He hosts the Marketing Over Coffee podcast and his newsletter is Almost Timely. His course is Generative AI for Marketers.
Ai-ify Your Content: How to Quickly Create Three Months of High Converting Content
Instructor: Molly Mahoney; Topic: AI Content Creation
Molly is the author of Performance Power and Choose Confidence. She's also founder of the AI Content Club, a membership that helps coaches, course creators, and creative entrepreneurs use AI in their content to generate qualified leads. Her podcast is called Authentically Awesome.
How to Optimize Your Content With AI Audits: 10 Transformative Methods
Instructor: Andy Crestodina; Topic: AI and Content Marketing
Andy is co-founder and strategic director of Orbit Media, a digital agency that helps B2B businesses develop and optimize websites. He’s author of Content Chemistry: The Illustrated Handbook for Content Marketing.
How to Use AI and Data to Discover Valuable Audience Insights
Instructor: Brian Piper; Topic: AI Analysis
Brian is director of content strategy at the University of Rochester. He's also the co-author of Epic Content Marketing. He has created training programs and workshops for hundreds of companies including Xerox, Volvo, and Harvard.
AI Automation Made Easy: Your Playbook to Working Less and Profiting More
Instructor: Rick Mulready; Topic: AI Prompting
Rick is a coach and AI strategist that helps online businesses increase their efficiency and profitability using AI. His membership is the AI Playbook Premium Community. He built a successful coaching business, started, hosted, and sold a top-rated business podcast called The Art of Online Business.
AI-Powered Image Creation: How Non-Designers Can Produce Images Like a Pro
Instructor: Jeff Sieh; Topic: AI Images
Jeff is a content strategist who helps creators get more from their existing content and host of Creator News Live. He also offers a free AI Artistry for Entrepreneurs course.
Marketing Strategy
Want to embrace a new marketing strategy? Let these marketing experts guide you to your next winning plan.
Disruption by Design: Audacious Marketing Strategies to Survive and Thrive
Instructor: Mark Schaefer; Topic: Marketing Strategy
Mark is a futurist and social strategist. He's author of multiple books, including Marketing Rebellion, Belonging to the Brand, and Social Media Explained 3.0. He's also the host of the Marketing Companion Show podcast.
Building the Ultimate Dopamine Machine: How to Unlock High Social Engagement
Instructor: Brooke Sellas; Topic: Social Engagement
Brooke is the CEO & founder of B Squared Media, a digital marketing agency focusing on social media customer service. She's author of Conversations That Connect. She also teaches two Digital Marketing courses at University of California, Irvine.
How to Build a Thriving Personal Brand: Insider Secrets Revealed
Instructor: Pat Flynn; Topic: Personal Branding
Pat is the author of Superfans and Will it Fly. He's also host of the Smart Passive Income podcast. He's a serial entrepreneur who prides himself on being truthful, transparent, and authentic in everything he does.
Instructor: Marcus Sheridan; Topic: Content Marketing
Marcus is a world-renowned keynote speaker and marketing personality who is most recognized for how engaging he is on stage and how he rescued a local pool and spa company simply by answering questions. He has delivered transformational experiences from stage to over 750 live audiences across dozens of countries.
How to Create Your Million-Dollar Lead Generation Funnel
Instructor: Alisha Conlin-Hurd; Topic: Funnel Marketing
Alisha is a marketing funnel expert. She’s built more than 500 funnels to convert traffic into high-quality leads. She’s co-founder of Persuasion Experience, an agency that helps businesses develop funnels and increase their sales. Her course is the Lead Machine Offer Workshop.
Behavioral Science: Understand the Brain So Your Business Can Thrive
Instructor: Melina Palmer; Topic: Behavioral Science
Melina is founder of The Brainy Business, a consultancy designed to help small and mid-sized businesses increase sales. She’s author of What Your Customer Wants and Can’t Tell You: Unlocking Consumer Decisions with the Science of Behavioral Economics, and The Truth About Pricing: How to Apply Behavioral Economics So Customers Buy. She’s also host of The Brainy Business Podcast.
The New Era of Email Marketing: Unveiling Secrets of Top Marketers
Instructor: Jay Schwedelson; Topic: Email Marketing
Jay is president and CEO of Outcome Media, a demand generation agency that helps marketers drive growth across B2B and B2C industries. He’s founder of SubjectLine, GURU Media Hub, and The GURU Conference—the world’s largest email marketing event. He also hosts the Do This, NOT That podcast.
Advanced Analytics for Marketers: Leveraging Latest in Google Analytics 4 for Success
Instructor: Chris Mercer; Topic: Advanced Analytics
Mercer is the co-founder of MeasurementMarketing.io, a sought-after measurement marketing expert, and the proverbial “King of Analytics.” He’s passionate about helping marketers get to know, trust, and improve their results using Google Analytics 4.
Paid Social Marketing
Want to master paid acquisition? Let our expert trainers show you precisely how to capitalize on ads across all the major social platforms.
Direct-to-Consumer Facebook Ads: The Cutting-Edge Strategies That Work
Instructor: Molly Pittman; Topic: Facebook Ads
Molly is the CEO and managing partner of Smart Marketer where she focuses on growing 25+ direct-to-consumer clients and educating over 30,000 students in the art of paid traffic and customer acquisition. She’s no stranger to handling millions in profitable ad spend and will teach you the core principles of mastering Facebook ads.
Hacking the Facebook Ads Algorithm for Increased Profits
Instructor: Tim Burd; Topic: Facebook Ads
Tim is a Facebook ads expert. His ads agency is called Agency Y and it helps big businesses scale profitability. He runs the largest Facebook Advertiser community in the world. Tim also created Founder’s Mastermind designed to help business owners network and grow their revenue.
Crushing Your Launch: Creating High-Converting Live Launch Ads
Instructor: Emily Hirsh; Topic: Facebook and Instagram Ads
Emily is a social advertising specialist and agency owner specializing in helping busy business owners and entrepreneurs take their business to the next level. She and her team use strategy and data to generate hundreds of millions in revenue for clients.
13 New Winning Strategies for Facebook and Instagram Ads in 2025
Instructor: Tara Zirker; Topic: Facebook and Instagram Ads
Tara helps marketers achieve massive returns on their advertising, even with a small budget. She’s built a successful online program, Successful Ads, that helps marketers and business owners take the pain out of online advertising with play-by-play training, no matter their experience level.
Advanced YouTube Ads Tactics for Explosive Business Growth
Instructor: Ben Jones; Topic: YouTube Ads
Ben is a YouTube ads expert who has helped a wide range of businesses generate millions in sales with YouTube ads. As co-founder of Titan Marketer, he specializes in helping businesses scale, with many reaching 100k in sales within the first 100 days using reliable YouTube ads.
LinkedIn Ads: Building a B2B Marketing Machine that Drives ROI
Instructor: AJ Wilcox; Topic: LinkedIn Ads
The world’s leading LinkedIn ads expert, AJ teaches businesses to drive high-quality B2B leads at scale. He's a self-diagnosed LinkedIn ads fanatic, the founder and CEO of B2Linked and the host of the LinkedIn Ads Show podcast.
How to Leverage Emotional Triggers in Facebook Ads to Scale Faster
Instructor: Nick Theriot; Topic: Video Ads
Nick is founder of Theriot Solutions, an agency specializing in helping eCommerce businesses scale with ads. His course is Next Tier Ads, and his eBook is Instant Inbox Placement.
Instructor: Kevin Anson; Topic: Video Ads
Kevin is a video ad strategist and founder of AdScripts—an AI ad copywriting software tool. His agency, Ads of Fire, helps B2B businesses create winning ad creative through consulting and The Video Ad Formula course.
Workshops
Want to go a bit deeper? With your All-Access ticket, you get access to these professional development workshops.
Mastering Mobile Video: How to Create Stunning Content With Your Smartphone
Instructor: Steve Wright; Topic: Advanced Smartphone Video Creation
Steve is a mobile videographer and content creator. As a seasoned videographer and YouTuber with over 1.5 million subscribers, he's been shaping the filmmaking education landscape on YouTube for over 7 years. With over two decades of experience as a videographer, his zero-faff teaching style delivers quick and efficient results!
Hacking the Human Brain: Using Behavioral Science to Improve Your Results
Instructor: Nancy Harhut; Topic: Applying Behavioral Science
Nancy is an award-winning author, international keynote speaker, and co-founder of HBT Marketing. Known for her interesting and actionable insights that focus on improving marketing through brain science, she’s the author of the award-winning book, Using Behavioral Science in Marketing, Drive Customer Action & Loyalty by Prompting Instinctive Responses.
Content Marketing Strategy for Personal Brands: Secrets from Top Creators
Instructor: Rory Vaden; Topic: Content Marketing
Rory co-founded the Brand Builders Group and is the host of the Influential Personal Brand Podcast. He's also the author of Take The Stairs and Procrastinate on Purpose. Rory shares why marketers should care about building a personal brand, how to use the Brand DNA Helix to develop your own personal brand, and more.
Fundamentals of Message Design: Increasing The Chances You Get a Yes
Instructor: Tamsen Webster; Topic: Messaging Strategy
Tamsen is a message strategist who helps founders and experts gain more attention and make a larger impact. She's the author of Find Your Red Thread: Make Your Big Ideas Irresistible and Say What They Can't Unhear: The 9 Principles of Lasting Change.
Google Analytics 4 Simplified: Commonsense Digital Measurement Tactics for 2025
Instructor: Zack Duncan; Topic: Intro to Analytics
With over 15 years of experience, Zack thinks web analytics can help companies make smarter decisions. He's the Digital Marketing Executive in Residence at the University of Pittsburgh, and he writes for Semrush. He’s also president of Root and Branch Group, helping businesses productively use analytics. His YouTube channel focuses on marketing and analytics tips.
“Within minutes, I knew I had made a great decision. The speakers and attendees were some of the most distinguished people in social media sharing their knowledge first-hand. The connections I made and the information in the sessions have paid off tenfold for me and my team,” said attendee Noah Stanley.
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Invest in your career with an All-Access ticket
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Refunds: Here’s how our policy works. You may cancel your participation in Social Media Marketing World 2025 within 24 hours of your purchase (*prior to March 1, 2025) for a 100% refund. If 24 hours have passed since your purchase, please be aware of the following cancellation policy: If you cancel before October 31, 2024, you will receive a full refund. If you cancel between November 1, 2024, and November 29, 2024, you will be refunded 50% of your registration fee. If you cancel after November 29, 2024, you are not eligible for a refund. To request a refund, email [email protected]. Only requests made by the original purchaser/registrant will be honored.
Here's What Past Attendees Said:
“Unless you've been here, you can't know how incredibly life-changing it can be for your business. It is by far, bar none, the best content-driven conference I have ever been to. I can't say enough good things about it,“ said Sarah Brodie.
“Social Media Marketing World is the best thing that I've ever done professionally, and I love it,“ said Scott Duehlmeier.
“Everything has changed, and this is where you're going to get the latest, greatest information–the stuff is hot right now. And you're not going to learn it anywhere else in the world, other than Social Media Marketing World,” said Rita Balos.
“It's definitely worth it. The investment is going to pay off in spades. When you look at all the stuff you come away with and if you take full advantage of the opportunities, you make these lifelong connections. I've made a lot of friends here that I continue to pick their brains and vice versa, and it's a really rewarding experience,” said Jared Lyman.
“Everyone is here who matters and who wants to learn and hang out with like-minded people. So, this is a good investment. Money and time. It's worth it,” said Bea Ploe-Bokor.
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All-Access Tickets: Streaming + Recordings Included!
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With your All-Access ticket, you'll get full access to the recordings of EVERY session and workshop. Yes, every keynote, all the workshops, and each great session will be at your fingertips to study after the conference. Plus, you also get live streaming access to the keynotes and sessions, in case you miss your alarm in the morning.
You get them all at no added cost with your conference ticket.
You'll have 18-month access to online recordings of everything. You can watch playbacks from your computer, tablet, or smartphone at your leisure.
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