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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 40-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

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    How to Choose the Right Facebook Ads Bidding Strategy

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    Are you getting the best return possible on your Facebook ad spend? Are you using the correct Facebook campaign bid type?

    In this article, you'll learn about the four different Facebook ads bidding types and how to choose the right one for your campaign objectives.

    How Does Bidding for Facebook Ads Work?

    When it comes to spending your ad budget, you have more control than you think. You can choose how Facebook Ads Manager bids for ad placements. There's a whole range of options,

    Continue Reading about How to Choose the Right Facebook Ads Bidding Strategy →

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    How to Optimize Your LinkedIn Company Page for 2022

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    Is your LinkedIn company page ready for dark mode? Are there other features you should consider adding to make the most of LinkedIn?

    In this article, you'll discover how to update your LinkedIn company page and content to maximize professional networking and lead generation capabilities in 2022.

    #1: Optimize Your Company Page for Dark Mode

    Following the lead of many other social media channels, LinkedIn announced a dark mode option in September 2021. Although the platform is rolling out the feature gradually rather than all at

    Continue Reading about How to Optimize Your LinkedIn Company Page for 2022 →

    10 Stickers That Improve Instagram Stories Engagement

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    Want more people to engage with your Instagram stories? Are you using stickers strategically?

    In this article, you'll find out how to use 10 Instagram Stories stickers to get more active engagement on your content.

    #1: Sound On Sticker

    Many people watch Instagram Stories with their sound muted, meaning they'll miss out on the audio of your videos. If you want to make sure they turn up the volume to hear your message, music, or even the sounds of nature, use the sound on sticker to let them know there's something worth

    Continue Reading about 10 Stickers That Improve Instagram Stories Engagement →

    Social Media Marketing World: The Conference You’ve Been Waiting For…

    Social Media Marketing World

    As a small business marketer, you can probably only pick one or two events to attend each year. Get back into the game with an unbeatable conference experience and expert training at Social Media Marketing World in sunny San Diego, California—from your friends at Social Media Examiner.

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    Establishing LinkedIn Thought Leadership for Businesses

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    Want your company to be seen as an industry leader? Wondering how LinkedIn can help?

    In this article, you'll discover how to begin building thought leadership on LinkedIn, three types of content that will help, and how to choose the face of your company.

    Why Businesses Should Consider LinkedIn for Thought Leadership
    When most of us think of thought leadership, we tend to think about the more personal social media platforms such as Instagram, YouTube, and even Facebook. LinkedIn is still very much a business- and recruiting-oriented

    Continue Reading about Establishing LinkedIn Thought Leadership for Businesses →

    Twitter Spaces for Business: How to Start and Manage Your Space

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    Want to use Twitter Spaces for marketing? Not sure how to get started?

    In this article, you'll learn how to start or schedule a Twitter space, get tips for using Spaces features, and find ideas for hosting a discussion that supports your business.

    #1: Choose a Topic for Your Twitter Space
    When you use Twitter Spaces for marketing your business, you'll want to make sure the spaces you host are engaging and interesting for your listeners. Here are seven ideas to consider when choosing a topic.
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    If

    Continue Reading about Twitter Spaces for Business: How to Start and Manage Your Space →

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    Social Media Marketing Industry Report

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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 40-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

    Enter your email to get
    our free report: