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  • Social Media Marketing WorldImprove your strategy & find your next big marketing ideasDISCOVER WHAT YOU'VE BEEN MISSING

    Author: Michael Stelzner

    How Bloggers Should Use Twitter (a Darren Rowse Interview)

    February 17, 2010

    In this video I interview Darren Rowse, founder of the popular blogs Problogger.net and Twitip (a blog dedicated to Twitter).

    Darren also authored the best selling book Problogger: Secrets for Blogging Your Way to a Six-Figure Income.

    In this video Darren shares why Problogger took off and his great tips on how bloggers should use Twitter.

    Continue Reading about How Bloggers Should Use Twitter (a Darren Rowse Interview) →

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    Reaching Millions With Twitter: The Whole Foods Story

    February 9, 2010

    Have you ever wondered how a business handles more than a million Twitter fans? Want the inside scoop from the largest retailer on Twitter?

    Even if you're a small business, there's some great insight to be gained from Marla Erwin, Interactive Art Director for Whole Foods Market. Marla was instrumental in creating Whole Foods' acclaimed social media program and the results have been phenomenal! For example, in the first year, Twitter.com/Wholefoods gained a million Twitter followers. It has now surpassed 1.75 million people.

    If you're not

    Continue Reading about Reaching Millions With Twitter: The Whole Foods Story →

    Top 10 Social Media Blogs – The 2010 Winners

    January 29, 2010

    Social media is the talk of the planet.  But where do you go to learn the best tips and tactics?  Look no further...

    Tons of nominations came in.  Our panel of social media experts carefully reviewed the nominees and finalists. What follows are the winners of Social Media Examiner's Top 10 Social Media Blogs for 2010.

    If you're looking to reap the rewards of social media, these rich blogs need to be at the top of your reading list.

    Continue Reading about Top 10 Social Media Blogs – The 2010 Winners →

    How MarketingProfs Manages Its Brand on Twitter (an Ann Handley Interview)

    January 27, 2010

    In this video I interview Ann Handley, Chief Content Officer for the 358,000 member organization MarketingProfs.

    Ann talks about how she manages being the public face on Twitter for her organization. She also shares how her own Twitter strategy has evolved over the last 2 years.

    In this video Ann also discusses the challenges of having employees represent your brands on social media and how to approach social media policies.

    Continue Reading about How MarketingProfs Manages Its Brand on Twitter (an Ann Handley Interview) →

    The Dark Side of Blogging Fame (a Wendy Piersall Interview)

    January 20, 2010

    In this video I interview Wendy Piersall of WendyPiersall.com.  Wendy's had a lot of exposure from her blogging and provides some interesting insights into the dark side of being popular online.

    Health issues forced Wendy to re-evaluate her pursuit of fame. And when she focused on paying the bills these activities were the first things she dropped.

    Wendy also gives some great information for both businesses and bloggers concerning the U.S. Federal Trade Commission's ruling on blogging financial disclosures.  Listen to hear the whole

    Continue Reading about The Dark Side of Blogging Fame (a Wendy Piersall Interview) →

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