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  • Social Media Marketing WorldImprove your strategy & find your next big marketing ideasDISCOVER WHAT YOU'VE BEEN MISSING

    Author: Michael Stelzner

    How Best Buy Manages 2100 Employees on Twitter (video)

    December 10, 2009

    In this video I interview John Bernier, Social Media Manager at Best Buy. John is best known as one of the brains behind Best Buy's Twelpforce, an online customer service initiative on Twitter.

    Watch this video to find out how Twelpforce manages 2,100 Best Buy employees as they answer thousands of customer questions on Twitter.

    After you watch the video, be sure to read the takeaways below.

    Continue Reading about How Best Buy Manages 2100 Employees on Twitter (video) →

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    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    How to Conduct a Live Video Broadcast With Multiple Talking Heads

    December 8, 2009

    Can you see me now?  Yes, seeing faces is really at the core of social media. New tools have recently emerged that allow you to broadcast multiple live talking heads over the Internet.

    Here's the cool part.  They cost next to nothing and allow you to instantly communicate with hundreds of people.  The marketing upside is huge here: quick video chats with groups of prospects, organized events and much more.

    We conducted four live multi-guest video broadcasts for the launch of Social Media Examiner. In this article I'll explain how we did

    Continue Reading about How to Conduct a Live Video Broadcast With Multiple Talking Heads →

    Twitter Tips from Copyblogger’s Brian Clark (video)

    November 25, 2009

    In this interview, I speak with Brian Clark, founder of Copyblogger.com.  Brian reveals the different ways Twitter has improved his business.  In the video, you'll also discover:

    The common blogging and social media mistakes businesses make

    How to succeed with social media and blogs
    Where Brian finds inspiration for his blog
    Tips for attracting opportunity to your business

    Continue Reading about Twitter Tips from Copyblogger’s Brian Clark (video) →

    Chris Brogan’s Tips for Social Media Success (video)

    November 20, 2009

    In this video I interview Chris Brogan, author of the book Trust Agents (you can also check out his blog: chrisbrogan.com). Chris shares his advice to businesses starting with social media. The first 2 steps are listening and establishing a presence.

    The pace is fast and this video is full of useful information. Be sure to read the list of takeaways below.

    Continue Reading about Chris Brogan’s Tips for Social Media Success (video) →

    Interview with Technorati CEO, Richard Jalichandra (Video)

    November 11, 2009

    In this video I speak with Richard Jalichandra, the CEO of Technorati. When you hear the name Technorati, you probably think about Technorati.com—the world's largest blog search engine and directory, helping people find blog content and enabling bloggers to be discovered.

    But Technorati is also TechnoratiMedia.com—the largest ad network focusing on social media where businesses can purchase ads.

    Watch this video as Richard shares:

    How bloggers use Twitter and video to promote their blogs
    How bloggers can now publish their articles

    Continue Reading about Interview with Technorati CEO, Richard Jalichandra (Video) →

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