In this interview I talk with Frank Eliason—the senior director of national customer care for Comcast—and the man behind @ComcastCares.

You may have heard that Comcast is on Twitter, but Frank talks about the channels Comcast monitors and how they engage customers. Frank mentions a concept called “peers helping peers.” In the video Frank also talks about what types of employees are best for handling Twitter support. Frank shares how Twitter helped Comcast rapidly identify a problem during the NHL playoffs in less than three minutes. He also shares the biggest mistakes businesses make with social media.

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The topic of this show is Facebook—and how it can help your business.

And the special guest is Mari Smith, a relationship marketing and Facebook expert. In this video Mari shares her expertise on Facebook and how businesses can immediately benefit from the world’s largest social network.

This video was is a recording of a recent live video broadcast. You will notice Mari and I speaking via video and participants entering their questions into a chat window.

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The topic of this show is Twitter—and how it can help your business.

And the special guest is Deborah Cole Micek, better known as ‘Coach Deb.” She’s the author of the book Twitter Revolution: How Social Media and Mobile Marketing is Changing the Way We Do Business & Marketing Online.

Deb has tens of thousands of followers at Twitter.com/coachdeb, and she’s been featured in The Wall Street Journal and has written for Entrepreneur Magazine.

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What did you think about the video? What are your thoughts on Twitter?

I recently sat down with Dan Zarrella. Dan is a social media and viral marketing scientist. He’s also the author of the brand-new book coming out called The Social Media Marketing Book by O’Reilly.

What’s really unique about Dan is that he makes science practical for the social media world. He takes a deep look at what’s going on with social media activity and he extracts knowledge or nuggets that are really amazing and very helpful for marketers.

Dan has contributed to major websites like Mashable, Copyblogger and ProBlogger. He has also developed a number of tools for Twitter, including TweetBacks, which is a great tool that actually helps bloggers display tweets related to a blog post on their website. He also works at HubSpot as an inbound marketing manager.

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