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    Web3 Business Trends for 2023: Predictions From the Pros

    Want to discover what the future of business could look like? Wondering what leaders in the world of Web3 think?

    In this article, 25 Web3 business experts share their predictions to help you plan for the future.

    #1: AI Bolsters Web3 Asset and World-Building

    AI took over plenty of conversations around here in the last days of 2022, but what got me the most hyped was thinking about all of the ways it will affect NFTs. So for my top pick from Web3 business trends for 2023, is NFTs and

    Continue Reading about Web3 Business Trends for 2023: Predictions From the Pros →

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    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    Social Media Marketing Trends for 2023: Predictions From the Pros

    Want to discover emerging marketing trends that you can put to work right away? Wondering what top marketers think will matter in 2023? 

    In this article, 28 marketing experts share their predictions to help you remain relevant and gain a competitive edge.

    2023 Content and Marketing Strategy Trends

    #1: Short-Form Video Leads Content Mix

    Without question, the one major platform shift that’ll quickly separate the brands that succeed and those that fail in 2023 is going to be short-form video. 

    Even LinkedIn is

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    What to Look for in a Marketing Conference

    Are you ready to take your marketing know-how to the next level? Thinking of attending a marketing conference?

    If so, this article is for you! You'll discover five insider tips to help you make smart decisions when analyzing an event.

    The Conference Dilemma 

    There's a good chance you can only attend one event per year. Picking wisely not only could result in inspiring ideas but also propel your career. 

    But there’s a legitimate problem we need to address. Many conferences are a complete waste of time and money. If you

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    Social Media Marketing Trends for 2022: Predictions From the Pros

    Want to take advantage of the latest social marketing changes? Looking for expert insight to help you get your marketing plans on the right track?

    In this article, 21 top marketing experts share their predictions to help you prepare your marketing plans for the coming year.

    #1: Reels Contribute to Overall Instagram Marketing Success

    Recently Adam Mosseri, Head of Instagram, said that the platform is embracing a paradigm shift where users are asking for more entertaining video content. This means it's critical that businesses begin

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    Why Clubhouse App Might Be the Next Major Social Media Platform

    Have you heard people talking about Clubhouse App? Wondering why people are obsessed with this social platform and what it could mean for you?

    In this article, I'll explain what Clubhouse is and why it might become a breakout social platform. I'll also share my experience and why I believe Clubhouse has staying power.

    My First Weekend in Clubhouse
    This app might be the ultimate gift born during the global pandemic of 2020.

    It was a chilly Saturday. My city was in full lockdown. I was missing engaging with people.

    I posted on

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    Social Media Marketing Trends for 2021: Predictions From the Pros

    Want to tap into the latest social media marketing changes? Looking for expert insight to help you get your marketing plans on the right track?

    In this article, 10 top marketing experts share their predictions to help you prepare your social media marketing plans for the coming year.

    #1: SEO Drives Organic Instagram Visibility
    When it comes to gearing up for 2021, especially with Instagram marketing, there are two things that all marketers should take advantage of: SEO and Reels.

    In November 2020, it was officially announced that

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    Is Instagram Reels Worth Pursuing? Pros and Cons for Marketers

    Reels or TikTok? Wondering if creating Instagram Reels could work better than Instagram Stories or TikTok?

    In this article, you'll discover the pros and cons of using Instagram Reels for marketing.

    Instagram Reels: The Case for Early Adoption
    Instagram Reels offers a new way to share short video clips of up to 15 seconds inside the Instagram app.

    With this addition, Instagram now has five content placements—posts, Stories, Live, IGTV, and Reels—which might seem like a lot of content to produce if you want to maximize on your

    Continue Reading about Is Instagram Reels Worth Pursuing? Pros and Cons for Marketers →

    12 Social Media Marketing Predictions From the Pros

    Is your marketing ready for the coming changes? Looking for expert insight to help you get your marketing plans on the right track?

    In this article, 12 marketing experts share their predictions to help you prepare your social media marketing plans for the coming year.

    #1: Facebook Ad Costs Push Advertisers Off the Platform
    Facebook advertising is going to get much more expensive in 2020. CPMs will increase, which means it will now cost you more to reach your target audiences.

    The implication of this change is that companies with a

    Continue Reading about 12 Social Media Marketing Predictions From the Pros →

    Beware of Facebook Groups. Long Live Communities!

    I believe communities are essential for businesses.

    When I heard Mark Zuckerberg say, "Groups are at the heart of the experience" at the 2019 F8 conference, I wondered, "What's Mark's real objective here?"

    Today, I'd like to explore whether marketers, creators, or businesses should entrust their communities to Facebook.

    But first, a story.

    Back in the Day… Facebook Was for Us All
    In the early days, there were transformational opportunities for nearly any business that was involved with Facebook.

    By 2009, businesses were coming

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    The Conference You’ve Been Waiting For

    Social Media Marketing World

    As a small business marketer, you can probably only pick one or two events to attend each year. Get back into the game with an unbeatable conference experience and expert training at Social Media Marketing World in sunny San Diego, California—from your friends at Social Media Examiner.

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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 39-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

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