Your Guide to the Marketing Jungle
Earlier this week, we made the decision to stop publishing three weekly shows on Facebook. I'd like to share some important marketing lessons we discovered and a resource I think you'll enjoy.
Here's the video I released on Facebook, announcing the move:
https://www.facebook.com/smexaminer/videos/279608756015802/
Here's why we killed two shows and moved a third one over to YouTube.
Continue Reading about Why We Abandoned Facebook Video Longer Than Two Minutes →
The Journey, a Social Media Examiner production, is an episodic video documentary that shows you what really happens inside a growing business.
https://www.youtube.com/watch?v=fAUOCQ8FgP8
Watch The Journey: Episode 1
Episode 1 of The Journey reveals what many will see as an impossible goal pursued by Michael Stelzner, founder of Social Media Examiner.
Mike is on a mission to grow his company's customer base by more than 62%, year over year. Watch as he inspires and mobilizes his marketing team to take action.
Click here to watch
Continue Reading about Just Ship It: The Journey, Episode 1 →
Have you got a great idea on your to-do list, but it’s been there for a while?
Is there a podcast, article or video you’d love to create, but for some reason you haven’t?
If so, you aren’t alone.
Most of us struggle bridging the gap between our desire to be creative and the act of actually creating something.
Keep reading as I explore the roots of why we don’t create and to discover what you can do to make stuff happen.
You Shouldn’t Do That…
I remember the day I submitted a draft of a paper that shared my best tips. My editor
Continue Reading about Why We Fail to Create and What You Can Do to Fix It →
Are you confused about the new Federal Trade Commission (FTC) disclosure rules and how they relate to your social media activities?
Do you want to know more about what you need to disclose and how to make disclosures on social media to comply with U.S. consumer laws?
In March of this year, the United States Federal Trade Commission released the first update to the .com Disclosures guide.
Here’s a look at the key points in this update relevant to social media marketers today.
The Environment Has Changed
First, it’s important to
Continue Reading about What Marketers Need to Know About the New FTC Disclosures →
Small businesses can stand out in a big way with Facebook.
If you're looking for some creative examples of Facebook pages from the small guys, look no further!
More than 1,800 nominations came in from our contest. These represent over 500 small businesses.
Our panel of Facebook experts carefully reviewed the nominees and finalists, analyzing their landing pages, engagement, reader involvement and creative use of promotions (among other things).
None of these businesses have huge budgets, yet they all have achieved amazing success.
Continue Reading about Top 10 Small Business Facebook Pages: 2012 Winners! →
