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    Category: View Points

    Top 10 Small Business Facebook Pages: 2012 Winners!

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    Small businesses can stand out in a big way with Facebook.

    If you're looking for some creative examples of Facebook pages from the small guys, look no further!

    More than 1,800 nominations came in from our contest. These represent over 500 small businesses.

    Our panel of Facebook experts carefully reviewed the nominees and finalists, analyzing their landing pages, engagement, reader involvement and creative use of promotions (among other things).

    None of these businesses have huge budgets, yet they all have achieved amazing success.

    Continue Reading about Top 10 Small Business Facebook Pages: 2012 Winners! →

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    Win Free Tickets: Blogging Fundamentals for Business

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    ***UPDATE: Congratulations to our winners! Stacie Walker won 2 tickets for her winning comment and Phil Mendelowitz won 1 ticket in the Twitter contest.

    Want to win a free ticket to the largest online blogging workshop for businesses?

    Social Media Examiner founder Michael Stelzner will be teaching a step-by-step course to help your business thrive with blogging.

    And we’ve come up with a fun way to get you involved.
    First, what is this event?
    Blogging Fundamentals for Business is an online workshop that will empower you as a marketer

    Continue Reading about Win Free Tickets: Blogging Fundamentals for Business →

    5 Reasons You Should Measure Social Media Return on Investment

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    Are you wondering if measuring social media return on investment (ROI) is important?

    Do you cringe when you think about putting together another report?

    You aren't alone. But times are changing for social media and these reasons will show you why it's time to get serious about measuring your results.
    Do I Really Need to Measure ROI?
    Let's start by addressing the elephant in the room. Is ROI the right measure of success for social media?

    There are many who would argue that a financial return doesn't show the true value of social media

    Continue Reading about 5 Reasons You Should Measure Social Media Return on Investment →

    Win Free Tickets to Content Marketing World 2012

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    *UPDATE: Congratulations to the winners of our free ticket giveaway: Christy Rucker won the written entry and Rachael Seda won the Twitter contest.*

    Want to win a free ticket to the largest content marketing event on the planet?

    Our friends at the Content Marketing Institute have put together an amazing event taking place in Columbus, Ohio this year.  And they've agreed to let us give away two tickets to this special event.
    First, what is this event?
    Content Marketing World 2012 is the largest in-person conference dedicated to helping

    Continue Reading about Win Free Tickets to Content Marketing World 2012 →

    How Free Speech and Social Media Fit Together

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    You've heard it or have seen it posted...

    Someone saying they can say whatever they want, post whatever they want and no-one can do anything to them.

    As if the First Amendment is their sword and shield. And you can't do anything about it.

    Freedom of speech. Three words that get thrown around and written about so often that what the expression means is more about misinformation than truth.

    And misinformation can be detrimental to online professionals as they try to separate the wheat from the chaff and understand a right so important

    Continue Reading about How Free Speech and Social Media Fit Together →

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