Perhaps you have a Facebook Fan Page and even some fans.  But now what?  How can you encourage your fans to act and interact?

In my prior post I covered the various sources and types of content you can post on your Facebook fan page. I also talked about the importance of consistent updates.

However, just like the “Field of Dreams” – if you build a fantastic fan page with plenty of quality content, will they come and will they stay?

They will come and they will stay if you give your fans good reason to engage.

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Social media has many uses—from making contacts to performing customer service—but driving quality traffic to your site is Twitter’s secret weapon.  The big question is this: How can we get more of that lovely attention we crave?

As my recent poll shows, generating incoming traffic is the number-one need that people have right now, and for good reason. Traffic translates into:

  • Attention, engagement, conversation and recognition
  • Spreading your message far and wide
  • Prospects and subscriber opt-ins
  • Customers, increased sales and leads
  • Media and interviews, which lead to more attention

… and last but not least, an ego boost.

Now here are seven key points you need to know if you want to get more targeted traffic from Twitter:

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Blogging is a huge global phenomena.  But new pictures reveal it’s been around a lot longer than anyone realized.

early bloggers cartoon

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If you talk about social media, invariably someone is going to say something I’m sure you’ve heard a lot: “I don’t have time to chit-chat. Time is money, and I don’t care about a bunch of nerds’ opinions anyway.” …or something along those lines! Twitter is often the target of such criticism.

Now, reading Social Media Examiner, you might be surprised to hear that sometimes I think people who say this have a point. Sometimes.

Fact is, if you see Twitter or any other social media service as a venue for chit-chat, and that’s how you use it for hours a day, then you’re likely better off doing something more productive with your time.

On the other hand, there are ways to get a lot of value out of Twitter. As with most things, it all depends on how you use it.

We programmers have a saying: “Garbage In – Garbage Out.” This essentially means you get out what you put in. If you put in chit-chat, don’t be surprised if that’s all you see in return!

Here are nine benefits I’ve personally seen through my couple of years of Twitter usage.

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