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    Category: Tools

    Five Facebook-Only Strategies For Business Success

    December 29, 2009

    It's hard to find a business participating in social media that isn't doing something on Facebook. In fact, "I want a Facebook fan page," has replaced, "I want a company blog," as the single most heard request from clients in the social media world these days. With 350 million accounts and growing, it's no wonder.

    Facebook is one of my favorite places to recommend for businesses for a lot of reasons. The primary one is that Facebook offers almost of all the various social media tools that companies can apply to their brand.

    Facebook

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    5 Creative Ways To Use Your Twitter Favorites

    December 15, 2009

    If you look at most Twitter users' Favorites, this feature is often completely empty or seldom used. Many people simply don't know the power of this tiny tool! There are so many creative and useful ways to get mileage out of selecting tweets to favorite (others' and your own).

    With the constant stream (river!) of information rushing by on Twitter, here are five fun ways to capture your favorite tweets and have a way to archive/refer back to them.

    First, let’s make sure you know how to favorite tweets, what types of tweets to favorite, and

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    How to Conduct a Live Video Broadcast With Multiple Talking Heads

    December 8, 2009

    Can you see me now?  Yes, seeing faces is really at the core of social media. New tools have recently emerged that allow you to broadcast multiple live talking heads over the Internet.

    Here's the cool part.  They cost next to nothing and allow you to instantly communicate with hundreds of people.  The marketing upside is huge here: quick video chats with groups of prospects, organized events and much more.

    We conducted four live multi-guest video broadcasts for the launch of Social Media Examiner. In this article I'll explain how we did

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    6 Blog Add-Ons That Spur Social Media Activity

    October 27, 2009

    Got a blog? Are you on Facebook or Twitter? How about your readers—are they using social networks?

    Want to make it easy for readers to share your great content with their tribes? If so, keep reading as I share six social media add-ons you can effortlessly integrate into your blog today. Your immediate result: much better engagement with your readers. And by the way, I've used them all—many on this very site.

    An aside... The key to encouraging social activity is making it easy for people to act. The less friction there is between desire

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    Top Tips for Using Facebook for Business (Video)

    October 21, 2009

    The topic of this show is Facebook—and how it can help your business.

    And the special guest is Mari Smith, a relationship marketing and Facebook expert. In this video Mari shares her expertise on Facebook and how businesses can immediately benefit from the world's largest social network.

    This video was is a recording of a recent live video broadcast. You will notice Mari and I speaking via video and participants entering their questions into a chat window.

    VIEW VIDEO HERE NOW:

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