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  • Web3 Business ConferenceLearn how to put NFTs to work for your business.BIG SALE, SAVE NOW!

    Author: Michael Stelzner

    NFT Launch Strategy: How to Ensure Success

    by Michael Stelzner / May 6, 2022

    Want to launch an NFT? Looking for a clear guide to building a project from start to finish?

    In this article, you'll learn the core elements of the best NFT launches including some useful tools to get your project off the ground.

    NFTs Are the Ultimate Loyalty Program

    If you're already running a successful business, you may be wondering why you'd want to get into the NFT space. The reality is that you ultimately may not have much choice. Web3 is on the way, and in many ways, it's already here. NFTs are one part of Web3.

    So let's take a

    Continue Reading about NFT Launch Strategy: How to Ensure Success →

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    Video Content Strategy: From YouTube to Short-Form Social

    by Michael Stelzner / May 5, 2022

    Do you have longer videos that you publish on YouTube? Are you looking for a way to make a single video and repurpose it across multiple platforms?

    In this article, you'll learn a strategy that will simplify your video production and result in lots of content you can use everywhere.

    Why Video Should Be a Key Part of Your Marketing Strategy

    We're now moving toward an era when video seems to be the dominant way that a lot of social platforms want us to communicate. So if video isn't already part of your marketing strategy, it's time to

    Continue Reading about Video Content Strategy: From YouTube to Short-Form Social →

    How to Get Started on Your NFT Project

    by Michael Stelzner / April 29, 2022

    Got a big idea for a new NFT project? Not sure how to begin?

    In this article, you'll discover the five key steps to designing and launching a successful NFT project.

    Community Is Key to a Successful NFT Project

    One phrase you've probably been hearing over and over again lately is the creator economy—this movement in which creators can build an entire ecosystem around their community. Well, standing front and center of this movement are NFTs.

    NFTs are giving creators the power to build a platform around the projects that are

    Continue Reading about How to Get Started on Your NFT Project →

    Google Analytics 4 Migration: How to Prepare

    by Michael Stelzner / April 28, 2022

    Are you ready to shift from Universal Analytics to Google Analytics 4 (GA4)? Wondering how to prepare and what to expect when the change comes?

    In this article, you'll discover exactly how Google Analytics is changing, what GA4 is, how to prepare, and how to set proper expectations with your boss or clients for the future of their data.

    Why Google Is Making the Push to GA4

    The current version of Google Analytics, referred to as Universal Analytics, was built for a very different time. It was designed in an era when people had hit

    Continue Reading about Google Analytics 4 Migration: How to Prepare →

    NFTs as Your Own Social Network

    by Michael Stelzner / April 22, 2022

    Curious about NFTs? Not sure how they apply to social media marketing?

    In this article, you'll discover how using NFTs is similar to creating your own social network and why NFTs might make sense for your business right now.

    How NFTs Capture the Monetary Value of a Community

    Let's start by talking about why your business should even be considering NFTs. The short answer is that NFTs give you the most direct connection you can have with your audience or customer base without any of the middlemen, borrowed platforms, and third-party

    Continue Reading about NFTs as Your Own Social Network →

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