Social Media Marketing | Social Media Examiner
Your Guide to the Social Media Jungle
Is your website traffic converting? Then watch The Journey, Social Media Examiner's episodic video documentary that shows you what really happens inside a growing business.
Watch the Journey
This episode of the Journey explores how Social Media Examiner made the decision to fully abandon Pinterest, despite receiving lots of traffic from the platform. Watch how they made the decision.
Continue Reading about Goodbye Pinterest: The Journey, Season 2, Episode 18 →
Want to write marketing copy that moves people to take action? Looking for tips from an expert copywriter?
To explore how to create phrases that sell, I interview Ray Edwards, one of the world's leading copywriters. He's the author of How to Write Copy That Sells and hosts a podcast called The Ray Edwards Show.
Ray explains why marketers need to talk about the problem their product or service solves. You'll also find eight examples for talking about these problems and tips for using them in your marketing.
Continue Reading about Phrases That Sell: 8 Copywriting Tips →
Do your customers love your product? Then watch the Journey, Social Media Examiner's episodic video documentary that shows you what really happens inside a growing business.
Watch The Journey
This episode of the Journey explores how Social Media Examiner begins to enable their customers to connect with each other. Watch to see where they find inspiration and what they decide to do.
Continue Reading about Creating a Customer Community: The Journey, Season 2, Episode 17 →
Ever been in a situation where none of your marketing seems to work? Then watch the Journey, Social Media Examiner's episodic video documentary that shows you what really happens inside a growing business.
Watch The Journey
This episode of the Journey explores how Social Media Examiner faces constant challenges. The marketing department wants to target a new audience, and the CEO wants to slow down to ensure success. What happens?
Continue Reading about When Marketing Doesn’t Work: The Journey, Season 2, Episode 16 →
Do you want to reach more customers on YouTube? Wondering how YouTube Live can help you grow your audience and business?
To explore how marketers can benefit from YouTube Live, I interview Nick Nimmin.
More About This Show
The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing.
In this episode, I interview Nick Nimmin, a YouTube expert. His YouTube channel is for YouTube creators and has more than 300,000 subscribers. He also hosts a weekly
Continue Reading about YouTube Live: What Marketers Need to Know →
Are your marketing messages not striking a chord with your target audience? Then watch the Journey, Social Media Examiner's episodic video documentary that shows you what really happens inside a growing business.
Watch The Journey
This episode of the Journey explores how Social Media Examiner hires a conversion expert to survey nearly 300 customers and prospects. What will they discover? How will the team alter course?
Continue Reading about Marketing the Value Proposition: The Journey: Season 2, Episode 15 →
Wondering how social customer care improves your marketing results? Want tips for acquiring and retaining customers?
To explore why marketers should care about taking care of customers, I interview Shep Hyken.
More About This Show
The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing.
In this episode, I interview Shep Hyken, a customer service and experience expert. He's also a professional speaker and author of multiple books including The
Continue Reading about Social Customer Care: Why Marketers Should Care →
Do you need to make better strategic decisions? Wondering how to change your decision-making process?
To explore how to make better marketing decisions, I interview Jay Acunzo.
More About This Show
The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It's designed to help busy marketers, business owners, and creators discover what works with social media marketing.
In this episode, I interview Jay Acunzo. Jay is the founder of Unthinkable Media and an expert on the production of docuseries and
Continue Reading about How to Make Better Marketing Decisions: Unthinkable Wisdom →
Want more customers from a shrinking audience? Then watch the Journey, Social Media Examiner's episodic video documentary that shows you what really happens inside a growing business.
Watch The Journey
This episode of the Journey explores how Social Media Examiner improves their conversion rate by using emotional messaging. Watch as they interview customers, hire an optimization expert, and begin working on a Messenger bot.
Continue Reading about Using Emotions to Sell: The Journey: Season 2, Episode 14 →
Do you want to diversify your social media advertising? Wondering how to make YouTube ads work for your business?
To explore how to reach more customers with YouTube ads, I interview Tom Breeze.
More About This Show
The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It's designed to help busy marketers, business owners, and creators discover what works with social media marketing.
In this episode, I interview Tom Breeze, YouTube ads expert and founder of YouTube ad agency Viewbility. His book
Continue Reading about YouTube Ads: What Marketers Need to Know →
Are your email marketing messages working as well they used to? Then watch the Journey, Social Media Examiner's episodic video documentary that shows you what really happens inside a growing business.
Watch The Journey
This episode of the Journey explores what happened when the Social Media Examiner team was faced with a dilemma. Delete 150,000 email subscribers or have their account shut down. Watch as they form a new plan that doesn't rely on email.
Continue Reading about Email Marketing Nightmares: The Journey: Season 2, Episode 13 →
Wondering how Twitter engagement can help your business? Looking for tips on sharing authentic tweets and conversations with prospects?
To explore creative ways to interact with your Twitter fans, I interview Dan Knowlton.
More About This Show
The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing.
In this episode, I interview Dan Knowlton, a creative marketer, speaker, and trainer. He co-founded KPS Digital Marketing, an agency that
Continue Reading about Twitter Marketing: Creative Ways to Connect With Your Audience →
Are you producing long-form video on Facebook? Then watch The Journey, Social Media Examiner's episodic video documentary that shows you what really happens inside a growing business.
Watch the Journey
Episode 12, explores what went down "behind the scenes" when the team at Social Media Examiner canceled three Facebook shows. What do they discover? How do they react? Watch as the team rapidly makes change.
Continue Reading about Goodbye Facebook Video: The Journey, Season 2, Episode 12 →
