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    Author: Michael Stelzner

    YouTube Tools That Scale Attention

    May 14, 2026

    Is your YouTube content failing to gain traction? Wondering if YouTube has tools and features you’re not using to full advantage?

    In this article, you'll learn how to use new AI-powered content creation tools, a voice reply feature, and a newly Gemini-powered creator partnerships platform to get more attention and build better relationships on YouTube.

    How YouTube Is Helping Small Businesses With a YouTube Channel Compete

    YouTube is rolling out AI tools at a pace that would have been unimaginable a few years ago, and unusually many

    Continue Reading about YouTube Tools That Scale Attention →

    Social Media Marketing

    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    Upscaling Your People: Advanced AI Training

    May 12, 2026

    Are your employees using AI every day but barely scratching the surface of what it can do? Have you invested in AI training only to watch people quietly go back to their old habits within weeks?

    In this article, you'll discover a structured framework you can model for transitioning your team from basic AI users to strategic AI users.

    Why Advanced Employee Training Benefits Businesses More Than Large-Scale AI Initiatives

    Most companies are making a single large bet on AI: one multi-million-dollar application built by outside vendors.

    Continue Reading about Upscaling Your People: Advanced AI Training →

    The Science of Attention: Creating Short-Form Videos People Won’t Skip

    May 7, 2026

    Do people stop and watch your short-form videos, or do they scroll right past them? Wonder how others consistently engineer short-form videos that get watched, shared, and remembered?

    In this article, you'll discover how to leverage three psychological principles that make people stop scrolling to watch short-form videos.

    Why the Science of Attention Matters More Than Any Algorithm for Video Content

    Most conversations about improving short-form video performance center on social media platform changes, algorithm updates, and the next

    Continue Reading about The Science of Attention: Creating Short-Form Videos People Won’t Skip →

    Claude Code for Everyone: How to Get Started

    May 5, 2026

    Want to build your own custom AI tools and automations, but don’t have coding or developer experience? Curious how Claude Code can help?

    In this article, you'll discover how to set up Claude Code from scratch and build your first automation today.

    Why Use Claude Code?

    The biggest misconception about AI coding tools is that you need to know how to code to use them. Tyler Reed says the reality is that today’s models have become so capable that a coding background is no longer a prerequisite for creating automations. In fact, he says,

    Continue Reading about Claude Code for Everyone: How to Get Started →

    New Instagram Tools to Drive Traffic, Optimize Your Content, and Establish Branding

    April 30, 2026

    Are you still directing your Instagram followers to a link in bio page? Looking for new ways to make Instagram work for your brand?

    In this article, you'll discover how to use caption links, profile grid customization, custom sticker tools, and major Edits app improvements to enhance your marketing.

    #1: Drive Traffic With Instagram Post Caption Links

    Instagram is currently testing clickable links directly inside post captions. The test, limited to Meta Verified users, allows participants to use up to 10 clickable links per

    Continue Reading about New Instagram Tools to Drive Traffic, Optimize Your Content, and Establish Branding →

    Social Media Marketing Podcast

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