Could your business benefit from a dedicated community? Wondering where you should build your community?
To explore why building community and groups is essential for marketers, I interview community-building expert Gina Bianchini. She's the former CEO and co-founder of Ning. She's also the founder and CEO of Mighty Networks.
Gina explains how a community differs from an audience. You'll also learn why you should consider building community outside of social media platforms such as Facebook or Instagram.
Building Community and