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    • Social Media Marketing WorldImprove your strategy & find your next big marketing ideasDISCOVER WHAT YOU'VE BEEN MISSING

    Author: Michael Stelzner

    Content Strategy, Behavior-Backed Ads, and Industry News

    Here’s a recap of the most important insights, trends, and updates you need to know about today! Catch up in minutes and go into the rest of the week prepared.

    In today’s edition:

    Content strategy tips

    Create better social media ads

    Follow along on The Road to 3K

    🗞️ Industry news from Facebook, YouTube, and more

    How to Update Old Content to Recapture Traffic

    Need to fill a spot on your content calendar but don't have time to create something new? These content refresh ideas will help:

    Open your reporting tool

    Continue Reading about Content Strategy, Behavior-Backed Ads, and Industry News →

    Social Media Marketing

    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    The Secrets of Human Behavior Applied to Social Ads

    Struggling to create Facebook, Instagram, or TikTok ads that people remember long enough to buy from you? Wondering how consumer psychology can tell you why your winning ads work and how to repeat that success?

    In this article, you'll discover how to use behavioral science and consumer psychology to create social ads by deciding how to deliver a message, who to aim it at, and where it fits in the customer journey.

    Why Social Ad Creative Needs to Build Recall, Not Just Conversions

    Sarah Levinger says the biggest misconception about

    Continue Reading about The Secrets of Human Behavior Applied to Social Ads →

    Task Automation Tips, AI-Build Landing Pages, and Industry News

    Friday is almost here! Before you unplug, here’s one last round of insights and updates. Whether you read them now or save them for later, you won’t want to miss these.

    In today’s edition:

    AI automation tips

    Building landing pages with AI

    🗞️ Industry news from ChatGPT and Gemini

    Triggers and Actions: How Automation Tools Actually Work

    If you do the same small task every week — copying form responses into a sheet, saving email attachments, reminding yourself what’s on the calendar — that’s exactly the work AI automation

    Continue Reading about Task Automation Tips, AI-Build Landing Pages, and Industry News →

    How to Get Recommended by AI: Being Found Isn’t Enough

    Wondering how to get your business recommended by ChatGPT, Claude, and other AI tools? Want to know what to change on your website, Google Business Profile, and customer reviews so AI search matches you with the right buyers?

    ​In this article, you'll discover a four-step framework to get your business recommended by AI tools like ChatGPT, not just found in search results.

    How AI Matches Customers With the Businesses It Recommends

    AI platforms like ChatGPT, Claude, Gemini, and Perplexity learn about their users across every

    Continue Reading about How to Get Recommended by AI: Being Found Isn’t Enough →

    Reddit Tactics, Instagram Tools, and Industry News

    Here’s a recap of the most important insights, trends, and updates you need to know about today! Catch up in minutes and go into the rest of the week prepared.

    In today’s edition:

    Where to spend your time on Reddit

    Instagram Reels tools to test

    Follow along on The Road to 3K

    🗞️ Industry news from Instagram, LinkedIn, and more

    How to Find the Reddit Communities Where Your Customers Need You

    Not sure which subreddits are worth your time, or what you could possibly add to the conversation? This research process will

    Continue Reading about Reddit Tactics, Instagram Tools, and Industry News →

    Social Media Marketing Podcast

    ai explored podcast

    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 18th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

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