Your Guide to the Marketing Jungle
Does your company use hashtag campaigns?
Would you like to get the most out of your hashtag campaigns?
In this article you will discover how Travelocity successfully implemented the most successful social campaign in the company's history.
Continue Reading about Six Tips for a Killer Hashtag Marketing Campaign →
Would you like your employees to be brand ambassadors on social media?
Do your employees feel confident sharing on social media about your company?
In this article you will discover how Adobe is empowering their 11,000 employees worldwide to be social media brand ambassadors. As a result, they are building customer goodwill and influencing sales.
Continue Reading about 4 Ways to Turn Your Employees Into Brand Ambassadors →
Do you need to justify social media efforts to company leaders?
Do you want to know exactly what impact social media has on your business?
In this article you'll discover how SAP North America created a process that shows them exactly how social media is touching millions of dollars in potential business.
SAP is a global leader in enterprise-level software and services. They have nearly 67,000 employees globally, and over 15,000 in SAP North America. They service 25 different industries and 12 lines of business with enterprise
Continue Reading about Four Ways to Measure the Impact of Social Media: A Case Study →
Do you want to promote your company's mission and vision to your target audience?
Are you wondering how to get the most out of your contests with social media?
In this article you'll discover how Intuit QuickBooks used social media to supercharge their Small Business Big Game contest, promoting their mission and vision to their target audience.
The Story
In July 2013, Intuit QuickBooks announced the Small Business Big Game contest. One small business would win a 30-second television commercial that would air on February 2, 2014 during
Continue Reading about Six Ways to Supercharge your Contests with Social Media →
Do you want to increase your sales, but don't have money for advertising?
Would you like to grow your business using social media?
In this article you'll discover the social media "Secret Sauce" that anyone can use to grow their business without spending money on advertising.
The Cheapskate's Guide to Marketing
Alison Prince--a self-described “cheapskate at heart” and owner of Pick Your Plum, an online retailer specializing in limited-time discount deals--grew her business 800-fold using what she calls her "Secret Sauce".
Continue Reading about Five Ways a Business Grew 800-Fold With Social Media →
