Your Guide to the Social Media Jungle
Are Facebook ads a core part of your social media tactics?
Are you ready to build a raving fan base that reads your articles and buys your products?
The truth is that with the right tools, no advertising can match the impact of Facebook.
If you're on the fence because you're not sure how
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Are you tracking your Facebook metrics?
Are you wondering what works best on your Facebook page?
In this article, you'll discover how to find and interpret five valuable Facebook metrics that help measure the results of your Facebook marketing.
The typical Facebook marketer keeps close tabs on two main stats: Post Reach and Page Likes. While you should be conscious of these stats, they should not be central to measuring your marketing goals on Facebook.
It's more important to
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Do you rely on Facebook Insights to track the performance of your Facebook page?
Are you wondering how the new Insights can help you refine your Facebook activities?
In this article, I'll give you a tour of the new Facebook Insights and the data you'll find there, so you're better equipped to support your marketing goals with Facebook.
Facebook Insights has long been valued by successful marketers as a source of data that can help drive strategic marketing decisions. Until
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Are you looking for a better way to manage your Facebook ads?
Do you want access to new Facebook advertising features as soon as they’re available?
Facebook offers a powerful and often overlooked way for marketers to do amazing things with ads.
In this article I'll show you what Power Editor is, explore its benefits and show you how you can create campaigns using Power Editor.
The most powerful way to target your ideal audience on Facebook is with Facebook ads.
But clicking the
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What if you could reach your existing customers while they're on Facebook?
Does the idea of displaying a Facebook ad only to your prospects list sound interesting?
This could give your marketing a boost and help build your brand’s image on Facebook.
In this post, I’ll show you two ways to use Facebook’s Custom Audiences to connect with your customers and prospects on Facebook.
And I’ll also show you how to create and use your first custom audience.
Your business undoubtedly has a database of
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Are you using Facebook ads to drive traffic to your website?
Did you know that when people share your website content on Facebook, you can turn that shared content into a Facebook ad?
You can do that with Domain Sponsored Stories.
Domain Sponsored Stories are inexpensive and easy to run, and you don’t need a Facebook Page to start a campaign.
In this blog post, you’ll learn what Domain Sponsored Stories are and how you can create your own today.
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Do you know how to measure your return on investment (ROI) on Facebook ads?
Do you know how to tell if your Facebook ad is accomplishing your objective?
In this article, I’ll cover what Facebook conversion tracking and offsite pixels are, why they matter and how to start tracking the conversions of your Facebook ads today.
You’ve probably heard the refrain that you can’t measure ROI on Facebook.
Let me be clear—measuring the ROI of all of your Facebook efforts is dangerous. You are
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Would you like to get more out of your Facebook advertising?
Did you know you can now target Facebook ads based on people’s purchase history, job roles and other external insights from major data providers?
Facebook continues to roll out advertising tools that allow marketers to target their ideal customer in ways not seen before.
Within the past year, Facebook has launched Custom Audiences, Conversion Tracking, Sponsored Results, Lookalike Audiences and a whole lot more.
Partner Categories is
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