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    Author: Casey Hibbard

    Social Media Marketing Lowers Acquisition Costs 39 Percent for TakeLessons.com

    October 12, 2009

    It was a classic business beginning. Two friends, some margaritas, and maybe a little cocktail napkin scribbling.

    In 2004, Steven Cox sat down with a fellow musician after a gig. Cox’s friend and his wife were expecting their first baby and hoping to buy a house. But as a musician and private instructor, he struggled with making ends meet.

    "Playing music doesn't necessarily pay all the bills, unless you have a really big contract or gig," Cox says. "My friend was hanging flyers in drugstores and music stores but still not finding enough

    Continue Reading about Social Media Marketing Lowers Acquisition Costs 39 Percent for TakeLessons.com →

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