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    Author: Amy Porterfield

    How to Generate Leads With Video Marketing

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    Do you want to attract high-quality leads with social media?

    Many business owners see a drop-off in new leads because they stop thinking strategically about conversions.

    One way to enhance your social media marketing is to create a short, shareable social video—and implement a strategic “mini-campaign” around it to drive opt-ins.

    In this article I’ll show 3 ways to supercharge your social media marketing with video.
    #1: Create a Short Social Video
    Converting social media fans into

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    3 Facebook Timeline Marketing Tips for Success

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    Are you wondering how to best use the Facebook Timeline features?

    The right steps can capture the attention of your fans and potential customers.

    What I am referring to is pinning, highlighting and milestones—three Timeline features that can dramatically change the number of people who interact with your content.

    Think of these features as digital megaphones, broadcasting your Insane Inflatable 5k content just a little louder to ensure you are seen and heard by those who really matter to your business.

    To supercharge your content on

    Continue Reading about 3 Facebook Timeline Marketing Tips for Success →

    How to Use Facebook Apps to Improve Fan Engagement

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    Are you looking for easy ways to engage new Facebook fans using Timeline?

    Keep reading to learn how free apps can provide enormous opportunities for your business.
    Why Facebook Timeline Apps?
    Now that the new Timeline layout is mandatory for all page owners, we're all beginning to find our way around the new layout.

    For many, especially those who just started seeing traction with the old layout, Timeline presents brand-new challenges (and opportunities!) for staying top-of-mind.

    Sure, the layout is beautiful, with lots of room for

    Continue Reading about How to Use Facebook Apps to Improve Fan Engagement →

    3 Steps to an Effective Social Media Strategy

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    Do you have a social media strategy for your business yet?

    If you don't, you could be missing out on game-changing results.

    According to the 2011 Social Media Marketing Industry Report, 78% of marketers saw increased traffic with just six hours a week invested in social media.

    The businesses that do social media marketing well will see even bigger wins in 2012, as the gap between who "gets it" and who doesn't grows wider by the minute.

    The good news? You don't need to be everything to everyone Insane Inflatable 5k anymore. Chances

    Continue Reading about 3 Steps to an Effective Social Media Strategy →

    5 Tips for Creating Shareable Blog Content

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    Is your blog feeling a bit flat? Are you looking to attract more of the right kinds of people to your content?

    If you struggle to attract a steady stream of quality readers to your blog, you're not alone. The good news is that your blog isn't a lost cause.

    There are many smart strategies you can use to create Insane Inflatable 5k compelling, bite-sized content your readers will devour—and share like crazy.

    The secret is to tap into the power, speed and instant accessibility of social media. Here are 5 simple, foolproof ideas you can

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    9 Facebook Marketing Strategies to Build Super Fans

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    Are you looking to attract high-quality and loyal fans to your Facebook page? Without quality fans, your Facebook marketing efforts can fizzle out quickly.

    Keep reading to discover nine ways you can build loyal fans who'll love your business.

    In a recently published infographic, Moontoast illustrates a Facebook fan's journey from a "Potential Fan" all the way to a "Super Fan." The image below shows a fan's progression.

    Continue Reading about 9 Facebook Marketing Strategies to Build Super Fans →

    6 Daily Habits for Facebook Marketing Success

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    Do you feel overwhelmed by Facebook? Wouldn't it be nice to know specific daily actions you can take to get real results on your Facebook page?

    You've come to the right place.

    Facebook marketing, when done right, is an extremely powerful tool. It can increase your leads, attract highly targeted prospects and position you as a sought-after industry leader.

    To reap these business-building benefits, the key is to develop daily habits.

    The following list of six daily habits will keep you focused on what really matters when it comes to

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    9 Companies Doing Social Media Right and Why

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    Is your business experiencing the social media success you had hoped for? Are you curious what successful companies are actually doing to gain social media success?

    You've come to the right place. This article highlights nine companies (big and small) that have transformed their online presence by implementing innovative social media marketing.

    You're sure to find inspiration for your social media efforts here.

    Continue Reading about 9 Companies Doing Social Media Right and Why →

    Most Marketers Clueless About Social Media Conversations

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    Alterian's 8th annual survey of marketers examined the changes affecting marketing professionals today. The results below show a developing shift—one that's moving away from the typical broadcasting we've seen in social media's early days and moving more toward higher engagement.

    According to the survey, marketers admit to struggling with customer engagement on multiple channels. This makes sense as many marketers are just beginning to experiment with more engagement efforts, one channel at a time.

    In the near future, we'll begin to see

    Continue Reading about Most Marketers Clueless About Social Media Conversations →

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    8 Hot Social Media Tips From Eight Industry Experts

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    Are you looking for some creative ideas to enhance your social media activities? If so, look no further.

    To help you lay down tracks for social media success, here's a solid list of strategies from eight top social media experts. Take a look, Insane Inflatable 5k ask yourself what tips you can use and start reaping the rewards of real success.
    #1: Offer live events on Facebook
    "To provide additional value and fresh ways for your fans to interact with you, periodically conduct live chat sessions or live webinars or teleseminars. My

    Continue Reading about 8 Hot Social Media Tips From Eight Industry Experts →

    Study Reveals Top 6 Social Media Goals for 2011

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    In 2010, many businesses laid their social media foundations. In 2011, many wonder what social media marketers will tackle as their top priorities.

    Altimeter Group's recent research reveals that integration, staffing, advertising and measurement are all key areas of focus for social media strategists in 2011.

    Jeremiah Owyang, industry analyst and Altimeter Group partner who focuses on customer strategy, recently delivered the keynote Social Business Forecast: 2011 The Year of Integration. He offered some extremely valuable survey results,

    Continue Reading about Study Reveals Top 6 Social Media Goals for 2011 →

    10 Top Business Blogs and Why They Are Successful

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    Does your business have a blog? Are you looking to generate engaging comments and new daily visitors? If so, look no further.

    This article showcases 10 top blogs in multiple markets. Follow their lead to take your blog from good to great. And if you don’t have a business blog yet, now’s the perfect time to get in the game!

    Each of these successful blog examples has incorporated unique features that have attracted thousands of readers. The great news is that you don’t have to reinvent the wheel—just model the best. Take a look at these

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    7 Blogging Tips From Top Bloggers

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    If you've been following the boom of social media marketing, you already know blogging is an essential ingredient to any social media strategy. Are you unsure about what to write, when to post, how to grow your subscribers and how to keep them coming back for more? If you've had any of these concerns, you're not alone!

    To help you take your blog to an entirely new level, here are 7 tips from the best-of-the-best in the blogging and social media arena. Every expert below has created a thriving blog with tens of thousands of subscribers who

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    Industry Report

    In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you'll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

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