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    Author: Amy Porterfield

    How to Generate Leads With Video Marketing

    Do you want to attract high-quality leads with social media?

    Many business owners see a drop-off in new leads because they stop thinking strategically about conversions.

    One way to enhance your social media marketing is to create a short, shareable social video—and implement a strategic “mini-campaign” around it to drive opt-ins.

    In this article I’ll show 3 ways to supercharge your social media marketing with video.
    #1: Create a Short Social Video
    Converting social media fans into

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    Industry Report

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    3 Facebook Timeline Marketing Tips for Success

    Are you wondering how to best use the Facebook Timeline features?

    The right steps can capture the attention of your fans and potential customers.

    What I am referring to is pinning, highlighting and milestones—three Timeline features that can dramatically change the number of people who interact with your content.

    Think of these features as digital megaphones, broadcasting your Insane Inflatable 5k content just a little louder to ensure you are seen and heard by those who really matter to your business.

    To supercharge your content on

    Continue Reading about 3 Facebook Timeline Marketing Tips for Success →

    How to Use Facebook Apps to Improve Fan Engagement

    Are you looking for easy ways to engage new Facebook fans using Timeline?

    Keep reading to learn how free apps can provide enormous opportunities for your business.
    Why Facebook Timeline Apps?
    Now that the new Timeline layout is mandatory for all page owners, we're all beginning to find our way around the new layout.

    For many, especially those who just started seeing traction with the old layout, Timeline presents brand-new challenges (and opportunities!) for staying top-of-mind.

    Sure, the layout is beautiful, with lots of room for

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    3 Steps to an Effective Social Media Strategy

    Do you have a social media strategy for your business yet?

    If you don't, you could be missing out on game-changing results.

    According to the 2011 Social Media Marketing Industry Report, 78% of marketers saw increased traffic with just six hours a week invested in social media.

    The businesses that do social media marketing well will see even bigger wins in 2012, as the gap between who "gets it" and who doesn't grows wider by the minute.

    The good news? You don't need to be everything to everyone Insane Inflatable 5k anymore. Chances

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    5 Tips for Creating Shareable Blog Content

    Is your blog feeling a bit flat? Are you looking to attract more of the right kinds of people to your content?

    If you struggle to attract a steady stream of quality readers to your blog, you're not alone. The good news is that your blog isn't a lost cause.

    There are many smart strategies you can use to create Insane Inflatable 5k compelling, bite-sized content your readers will devour—and share like crazy.

    The secret is to tap into the power, speed and instant accessibility of social media. Here are 5 simple, foolproof ideas you can

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    9 Facebook Marketing Strategies to Build Super Fans

    Are you looking to attract high-quality and loyal fans to your Facebook page? Without quality fans, your Facebook marketing efforts can fizzle out quickly.

    Keep reading to discover nine ways you can build loyal fans who'll love your business.

    In a recently published infographic, Moontoast illustrates a Facebook fan's journey from a "Potential Fan" all the way to a "Super Fan." The image below shows a fan's progression.

    Continue Reading about 9 Facebook Marketing Strategies to Build Super Fans →

    6 Daily Habits for Facebook Marketing Success

    Do you feel overwhelmed by Facebook? Wouldn't it be nice to know specific daily actions you can take to get real results on your Facebook page?

    You've come to the right place.

    Facebook marketing, when done right, is an extremely powerful tool. It can increase your leads, attract highly targeted prospects and position you as a sought-after industry leader.

    To reap these business-building benefits, the key is to develop daily habits.

    The following list of six daily habits will keep you focused on what really matters when it comes to

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    9 Companies Doing Social Media Right and Why

    Is your business experiencing the social media success you had hoped for? Are you curious what successful companies are actually doing to gain social media success?

    You've come to the right place. This article highlights nine companies (big and small) that have transformed their online presence by implementing innovative social media marketing.

    You're sure to find inspiration for your social media efforts here.

    Continue Reading about 9 Companies Doing Social Media Right and Why →

    Most Marketers Clueless About Social Media Conversations

    Alterian's 8th annual survey of marketers examined the changes affecting marketing professionals today. The results below show a developing shift—one that's moving away from the typical broadcasting we've seen in social media's early days and moving more toward higher engagement.

    According to the survey, marketers admit to struggling with customer engagement on multiple channels. This makes sense as many marketers are just beginning to experiment with more engagement efforts, one channel at a time.

    In the near future, we'll begin to see

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    The Conference You’ve Been Waiting For

    Social Media Marketing World

    As a small business marketer, you can probably only pick one or two events to attend each year. Get back into the game with an unbeatable conference experience and expert training at Social Media Marketing World in sunny San Diego, California—from your friends at Social Media Examiner.

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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 39-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

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