Social Media Has Changed: Are You Ready?

social media reviewsWhen Michael Stelzner started Social Media Examiner in October 2009, he never dreamed it would become so successful so quickly.

As of March 2011, Social Media Examiner has 59,000 email subscribers, 33,000 Facebook fans, over 60 writers and half a million page views per month.

In addition, the site has generated almost $2 million in sales; ranks among the top 12 websites on two Technorati lists – business and small business; and ranks among the top 1,500 websites in the entire United States, according to Alexa.

“We didn’t do anything unique,” Stelzner said. “We simply employed great content with smart social media marketing and our community did the rest. And any business can achieve great results.”
Listen to Michael share more of the story.

Here’s How Your Business Can Thrive With Social Media

Would you like to learn the tactics of social media from pros like Stelzner—all from the comfort of your home or office? If so, keep reading.

Imagine how much it would cost you to attend a week-long conference with 22 different experts in a faraway city. The conference fee, airfare, hotel room, rental car and restaurants would set you back several thousand dollars.

But you can attend an online conference with 22 different social media pros for a fraction of that cost.

social media success summit

Yes, we’re talking about Social Media Examiner’s upcoming third-annual social media conference, Social Media Success Summit 2011.

You may have been one of the 2,500 attendees at last year’s summit and now you’re wondering if you can skip this one. We don’t recommend it!

LinkedIn and Facebook have gone through many changes just in the last two months,” Stelzner said.

If you’re one of those 59,000 Social Media Examiner subscribers, you already know that, right? Because you’ve read the following stories:

All of these articles were published in the last two months.

Learn What Works in Social Media Marketing

“We have a whole new lineup this year,” Stelzner said. “And the major emphasis in this summit is monitoring and tracking your social media marketing results.”

Nearly all of the presenters have either authored a social media book or manage social media programs for well-known corporations.

You’ll hear from Boeing, Verizon, Intel, Citigroup and Cisco. Here’s a partial list of the 22 presenters:

  • Jeremiah Owyang, Altimeter Group
  • Brian Solis, author of Engage
  • Mari Smith, co-author of Facebook Marketing: An Hour a Day
  • Frank Eliason, Citigroup
  • Mario Sundar, LinkedIn
  • David Meerman Scott, author of Real-Time Marketing and PR

And here’s a sample of what you’ll learn: Facebook news feed optimization, how big B2B brands are using social media, how to use LinkedIn to grow your business, how to attract local customers using Facebook Places and the 6-step process for measuring social media return on investment.

Last year’s attendees included General Mills, American Express, Coca-Cola, Microsoft, 3M, Kellogg’s, General Electric, MetLife, Fox TV, U.S. Army, NCR, Ben & Jerry’s, Xerox, Capital One, Disney and thousands of small businesses.

There are only 2,500 spots and a lot of them have already been taken. Grab yours before it’s gone!

Sign up here to see a FREE sample class or take advantage of the half-price sale. It’s only available for a limited time! Last year’s summit sold out.

Did you attend last year? What did you think? What are your social media plans? Please leave your comments in the box below.

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About the Author, Ruth M. Shipley

Ruth M. Shipley is a freelance researcher and writer who loves to write a good story. Because that’s what most people love to read! See her Social Media Examiner page for more stories about social media books. Other posts by »




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  • http://www.colemanmg.com Antonio Coleman

    Ruth..this social world is among us and it great to see people taking advantage of it…

    “Black Seo Guy “Signing Off”

  • http://daviddoolin.com/ Dave Doolin

    And outstanding design, don’t forget that. Critical in my opinion for what SME has done.

    It’s fun running across Michael’s older comments from back in the day, in places like Copyblogger.

  • http://www.socialmediaexaminer.com/ Michael A. Stelzner

    Thanks Dave! :)

  • http://www.facebook.com/people/Regina-Meyers/1613742118 Regina Meyers

    Michael, great stats listed there. Thank you for all you do!

  • http://www.socialmediaexaminer.com/ Michael A. Stelzner

    Regina – Thanks for being a loyal reader!

  • Suzanne Doughty

    My business partner and I have attended both your Facebook Summit and Blog Summit – both were content-rich, actionable and very valuable. We’re excited to hear you have a Social Media Summit coming up. A request: along with big brand coverage during the summit, please include information for small businesses as well. Thanks!

  • http://www.socialmediaexaminer.com/ Michael A. Stelzner

    Hi Suzanne,

    Thanks for attending our prior summits! Despite the fact that we showcase well known brands, much of what they do is just as applicable to smaller businesses. Nearly everything you’ll discover at this summit will apply to small businesses as well as big ones.

  • Karen

    Social media is changing all the time. It can therefore be difficult to follow everything and keep up with it. Thanks for mentioning those recent changes. I was unaware of some of them. It’s great that there are conferences that are targeted to help business use social media and understand it .

  • Pingback: 6 Ways to Grow Your Business With Content | Coaction Group Blog | Coaction Group







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