Twitter Marketing: How to Succeed on Twitter


Do you use Twitter for your business?

Are you wondering how to get more out of your Twitter marketing?

To learn how to successfully market your business using Twitter, I interview Mark Schaefer.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode, I interview Mark Schaefer, the author of The Tao of Twitter, Return on Influence and co-author of Born to Blog. He’s a college educator, blogger, consultant and speaker. This is his third appearance on this show!

mark schaefer podcast

Listen to Mike talk with Mark W. Schaefer to find out how to succeed on Twitter.

Mark explores what you need to know about using Twitter for your business.

You’ll discover the path to Twitter success, how to utilize everything Twitter has to offer to market your business, and manage your followers and lists.

Share your feedback, read the show notes and get the links mentioned in this episode below!

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Blog Monetization: How You Can Make More Money With Your Blog


Are you looking for ways to make money with your professional blog?

Do you want to know how to leverage your content to monetize your site?

To learn how to make more money with your blog, I interview Leslie Samuel.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

Listen to Leslie Samuel explain how you can make more money with your blog.

In this episode I interview Leslie Samuel, whose Interactive Biology blog makes biology fun for students and teachers. He’s also the man behind Become A Blogger, a large site dedicated to the craft of professional blogging.

leslie samuel podcast

Listen to Mike talk with Leslie Samuel to find out how to monetize your blog.

Leslie shares how to make more money with your blog.

You’ll discover the many ways you can leverage content on your blog to make money, the benefits and pitfalls of display ads and affiliate marketing and the strategy behind selling your own products and services through your site.

Share your feedback, read the show notes and get the links mentioned in this episode below!

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14 comments

 
 

Your LinkedIn Profile: Why You Need to Revisit How You Look on LinkedIn


Do you use LinkedIn as a networking tool?

Are you looking for ways to use LinkedIn to attract more business for your company or brand?

To learn how to optimize your LinkedIn profile as a marketer, I interview Ron Nash, the “LinkedIn Whisperer,” for this episode of the Social Media Marketing podcast.

More About This Show

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing. The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Ron Nash, author of the books Leveraging LinkedIn and How to Find Your Dream Job, Even in a Recession. Ron is a LinkedIn preferred trainer who specializes in helping individuals and brands with their LinkedIn strategy.

ron nash on linkedin

Listen to Ron Nash discuss optimizing your LinkedIn profile.

Ron shares the importance of having a well-developed LinkedIn profile.

You’ll discover how to present yourself on LinkedIn, write an engaging professional headline and summary and strategically leverage images and video on your profile page.

Share your feedback, read the show notes and get the links mentioned in this episode below!

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16 comments

 
 

Facebook News Feed: How to Respond to Facebook Changes


Do you use Facebook to promote your business?

Are you curious how to respond to the recent changes to the Facebook news feed?

To learn how to navigate these important changes to Facebook’s news feed, I interview Mari Smith, the “Queen of Facebook.”

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

responding to facebook changes

Listen to Mari Smith explain how you can respond to recent Facebook news feed changes.

In this episode, I interview Mari Smith, who is the world’s leading Facebook marketing authority. She’s authored the books, The New Relationship Marketing and Facebook Marketing: An Hour a Day. This is her fourth appearance on the show!

Mari explores what you need to know about marketing with Facebook, and in particular the news feed.

You’ll discover the importance of native links, why micro-video should be key to your Facebook posting strategy and how Atlas will change the way you do online advertising. Share your feedback, read the show notes and get the links mentioned in this episode below!

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Online Publishing: Lessons From Five Years at Social Media Examiner


Have you ever wondered how Social Media Examiner started?

Do you want to know the strategy behind this large online publishing platform?

For this episode of the Social Media Marketing podcast I’ll share how we built Social Media Examiner into what it is today.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode you’ll discover the business strategy behind Social Media Examiner, how we built a larger following and how it has been monetized over the years.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.

48 comments

 
 

YouTube Growth: How to Grow Your YouTube Channel


Do you post videos on YouTube?

Are you looking for ways to increase your traffic and subscribers?

To explore how to grow your YouTube audience, I interview Steve Dotto for this episode of the Social Media Marketing podcast.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Steve Dotto, who produces Dotto Tech, a YouTube show designed to help you “discover your inner geek,” by focusing on productivity, apps and more. In his former life, Steve hosted Canada’s largest syndicated technology show of the same name where he entertained and informed millions of Canadians on all things tech. Steve’s also been involved with theater and comedy at Second City.

Steve shares how he transitioned from hosting a tech TV show to a popular YouTube channel.

You’ll discover how to grow your YouTube channel.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.

40 comments

 
 

Advanced Blogging: How to Go Big With Your Blog


Do you have a blog for your business?

Are you ready to take your blogging to the next level?

To explore how to build your blog readership, I interview Darren Rowse for this episode of the Social Media Marketing podcast.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Darren Rowse, the world’s leading authority on blogging. He authored the book ProBlogger and founded two popular blogs: Digital Photography School and ProBlogger. Darren has been blogging since 2002 and his work has inspired millions of people.

Darren shares how he built a mega-blog with millions of monthly readers.

You’ll discover how to attract more readers, engage your audience and monetize your blog.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.

21 comments

 
 

Webinars: Growing Leads and Sales With Live Online Events


Do you use webinars in your marketing?

Are you looking for new ways to generate sales and leads?

To explore the art of using webinars to generate leads and ultimately sell, I interview Lewis Howes for this episode of the Social Media Marketing podcast.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Lewis Howes, author of The Ultimate Webinar Marketing Guide and host of the School of Greatness Podcast, where he focuses on leadership and personal development. Lewis is also an athlete and he’s on the USA Men’s National Handball Team.

Lewis shares why webinars are the most effective way to connect with your audience.

You’ll discover how to use webinars to generate leads and ultimately sell.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.

25 comments

 
 

Writing and Social: Why the Written Word Is Your Marketing Advantage


Do you write content for your business?

Are you looking to improve the quality of your writing and your storytelling skills?

To explore why the written word matters in social media, I interview Ann Handley for this episode of the Social Media Marketing podcast.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Ann Handley, the co-author of Content Rules and chief content officer at MarketingProfs—providing training and education to empower both large and small business marketers. Her newest book is called Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content.

Ann shares why she decided to write a book for marketers about writing.

You’ll discover how to improve your writing for social media.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.

20 comments

 
 








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