by 
Today is Christmas. This is perhaps the most celebrated holiday in the entire world.
Gift giving is core to the message of Christmas. For unto this world a child was born, a gift for all mankind who believe. If you celebrate this holiday, I want to wish you and yours a blessed Christmas.
Now to my question…
I've had a lot of time to think lately. Why?
I'm working on a new business book (coming out this summer from Wiley). I toyed with the idea of keeping it quiet. But then I realized how cool it would be to have you involved.
The title of the book will remain a secret (for a little longer). The book is about taking your business to new heights—in often unconventional ways.
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Giving Gifts
The section of the book I'm writing now is on the power of giving genuine gifts to others. Others could be your readers, customers, or industry experts.
Here are some of the thoughts I'm working on:
True gifts engage people and help build relationships. A gift is something given without expectation of anything in return. The recipient does not earn it.
Gifts show your appreciation or provide no-strings-attached gestures of assistance.
Genuine gifts cannot be wrapped in marketing messages. They must be sent to known recipients. And they should be given joyfully.
Perhaps you can help me with this section.
What is the greatest gift you have ever received? Why was it great? How did it impact you? It can be personal or business-related…
Would you share your story?
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I'M READY TO BECOME AN AI-POWERED MARKETERPlease leave your story in the box below. And there's a chance you might end up in my book. Merry Christmas!
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