Category: How To

The Big 4-0. For most, turning 40 inspires something big.

For Danny Brown, it wasn’t a sports car, Vegas trip or marathon run. He was inspired to set a different challenge for himself—to bring people together and raise money for worthy causes.  And the response was very unexpected...

To celebrate his 40th, Brown and his wife spent a few days at Niagara Falls. Taking a break at a local café, they noticed an elderly woman come in by herself and order ice cream.

Brown wondered about her story.

After he and his wife headed home, Brown

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Are you trying to build a community for your company or brand?  Are you looking to go beyond just big numbers of Facebook fans or Twitter followers?

This article reveals three important tips you need to know to help build and manage communities.
What Is Community Management?
Previously I wrote examined the different roles for those who work with social media in business.   Among the many roles, the community manager is by far the most important because he or she is on the front lines of communication. Here's how I define community manager:

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