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    Category: How To

    5 Ways to Make Video a Social Experience

    January 21, 2010

    Video is very hot and there's a strong social media connection.  Are you using video to promote your business? Do you know the best ways to leverage this growing form of content?

    What follows are 5 ways you can tap into the exploding video frontier—and achieve many social media advantages.
    Why Video Now?
    The demand for video is already proven:  U.S. audiences viewed nearly 28 billion online videos in November 2009 alone.

    The demand for video in a social setting is clearly growing:  Nielsen reports that online video viewing on social

    Continue Reading about 5 Ways to Make Video a Social Experience →

    Social Media Marketing

    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    Facebook Marketing: Everything You Need to Know

    January 8, 2010

    I’m guessing many of you are still sitting on the fence when it comes to putting your business on Facebook.

    “Let me get this straight,” you may say. “You want me to use Facebook to market my business? Are you crazy?”

    Not if you provide products or services to postmenopausal women. Women over the age of 55 make up the fastest-growing Facebook segment, according to Paul Dunay and Richard Krueger, authors of Facebook Marketing for Dummies.

    Would your product or service appeal to anyone over 35? “The fastest-growing demographic is the 35-

    Continue Reading about Facebook Marketing: Everything You Need to Know →

    13 Ideas to Inspire Your Blog Content

    January 7, 2010

    As a blogger have you ever thought, "I don't know what to write about!" or "How am I going to come up with fresh content for my blog three times a week?"

    This article will provide you unique ideas that will help you keep pumping out great content.

    The following 13 content ideas are designed to help save you time and stimulate some new ideas.

    Continue Reading about 13 Ideas to Inspire Your Blog Content →

    Chicago Pizza Guy Creates Social Media ‘Domino’ Effect

    January 5, 2010

    When it comes to social media, it takes a lot to impress Amy Korin.

    Her resume includes digital strategy for global companies like Procter & Gamble, General Motors, Sun Microsystems and Zappos.

    But her local Domino's Pizza joint left her "completely shocked."

    On a rainy Sunday night, her Domino's Pizza order took an hour to arrive and then was the wrong pizza. She turned to Twitter to vent: "hardly any room for human error, but still a mistake."

    What followed went way beyond the mea culpa tweet increasingly more common in

    Continue Reading about Chicago Pizza Guy Creates Social Media ‘Domino’ Effect →

    Top 5 Social Media Articles from 2009

    December 30, 2009

    The year is coming to a close and there's been lots of great social media content developed.

    Here are our top five articles (in order of popularity) from this year...
    #1: Five Must Read Social Media Marketing Studies
    Here's a quick overview of the this article:

    Study 1: By 2010, 26 Million (1 in 7) U.S. Adults Will Use Twitter Monthly

    The study by eMarketer found the following: “In 2009, there will be 18 million U.S. adults who access Twitter on any platform at least monthly. That represents a 200% increase over 2008 levels. Usage

    Continue Reading about Top 5 Social Media Articles from 2009 →

    Social Media Marketing Podcast

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    Social Marketing Trends

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