Category: How To

3 Ways Marketers Can Leverage the New LinkedIn

August 28, 2012

Have you noticed the changes to LinkedIn recently?

Although changes to LinkedIn are less frequent than on Facebook, they can have significant marketing implications.

Read further to find out how the recent changes to LinkedIn impact your social media marketing.
What's New With LinkedIn?
Recently the LinkedIn Homepage had a significant makeover. It's now more sleek and modern. It also feels faster with an almost instantly updated user interface.

Continue Reading about 3 Ways Marketers Can Leverage the New LinkedIn →

9 Tips for Running Successful Facebook Contests

August 27, 2012

Have you considered using a Facebook contest?

These days, it seems like just about everyone is giving away something on Facebook.

iPad or $100 gift certificate, anyone?

Keep reading to learn nine tips for making Facebook contests more successful.
Do Contests Really Work?
Some business owners recognize that contests can increase the number of people who Like their business, and even more importantly, they realize that contests can provide valuable customer information. Then there are the business owners who complain that Facebook

Continue Reading about 9 Tips for Running Successful Facebook Contests →

5 Ways to Use Google+ Events for Your Business

August 23, 2012

Google+ Events is yet another way Google+ is competing with Facebook, representing a new opportunity for marketers.

Most marketers and businesses have been using Facebook Events to promote everything from webinars to company fundraising events within their Facebook community.

Now, Google+ has a competing service with new bells and whistles.
Google's Benefits for Better Business Events
Your ever-expanding Google+ community will benefit from these cool new features that make scheduling, sharing and finding your company's events easier

Continue Reading about 5 Ways to Use Google+ Events for Your Business →

5 Ways to Grow Your Exposure With Instagram

August 22, 2012

Wondering if the rapidly growing Instagram photo sharing community could benefit your business?

As teens quickly migrate to Instagram, could their photo sharing addictions include your pictures?

Instagram was the smartphone photo sharing tool of choice long before its acquisition by Facebook and the release of an Android version. And it's growing faster than ever.
What Is Instagram?

Instagram is a free application for iPhone or Android that lets people take photos, apply filters to change the look of the photos and then share them.

Continue Reading about 5 Ways to Grow Your Exposure With Instagram →

9 Businesses Using Pinterest Contests to Drive Traffic and Exposure

August 20, 2012

Are you using Pinterest to market your business?

Running contests on Pinterest is a great way to expose your brand to a large audience, attract new followers and engage with your existing follower base.

In this article, I'll showcase nine businesses running successful Pinterest contests.
Why Pinterest Contests?
Here is why you should run a contest on Pinterest:

Pinterest is the third most popular social network in the U.S. in terms of traffic.
Pinterest has accumulated 14.9 million users as of July 2012.
Pinterest is retaining

Continue Reading about 9 Businesses Using Pinterest Contests to Drive Traffic and Exposure →

3 Ways Marketers Can Leverage the New LinkedIn

Social Media Marketing