Category: Expert Interviews

The Facebook Ad Algorithm: What Marketers Need to Know

August 17, 2018

Want to lower your Facebook ad costs?

Looking for tips to optimize your Facebook ad campaigns?

To explore the Facebook ads algorithm, I interview Ralph Burns.
More About This Show
The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing.

In this episode, I interview Ralph Burns, a Facebook ads expert. He runs Tier 11, an ad agency focused on serving eCommerce businesses. He's also a co-host of the Perpetual Traffic podcast.

Ralph explains

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How to Grow: Wisdom From 6 Years of Podcasting

August 10, 2018

In this special edition of the Social Media Marketing podcast, I reveal four lessons I have picked up from 6 years of podcasting (and growing Social Media Examiner).

The topics I'll cover include how to grow anything, how to succeed via omission, how to achieve thought leadership, and my view on competition.

I'll also share the original story of this podcast and much more.
More About This Show
The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media

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Facebook Analytics: What Marketers Need to Know

August 3, 2018

Wondering how Facebook Analytics differs from other analytics tools?

Want tips for improving the performance of your funnels and ads?

To explore how Facebook Analytics can help marketers, I interview Andrew Foxwell.
More About This Show
The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing.

In this episode, I interview Andrew Foxwell. He's a Facebook ads expert who runs Foxwell Digital, an agency for direct-response eCommerce brands. He's

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How to Create a Live Show on YouTube

July 27, 2018

Wondering what you need to stream a live video show?

Looking for tips on working with the hardware and software?

To explore what you need to create a live show on YouTube, I interview Dusty Porter.
More About This Show
The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing.

In this episode, I interview Dusty Porter, a video and tech expert. He hosts the YouTube Creators Hub podcast. He's active on YouTube and a TubeBuddy ambassador.

Dusty

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Instagram Stories Strategy: How to Make Stories That Benefit Your Business

July 20, 2018

Want to attract more leads with Instagram?

Curious how a story arc on Instagram Stories can help?

To explore how to use Instagram Stories for business, I interview Tyler J. McCall.
More About This Show
The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It's designed to help busy marketers, business owners, and creators discover what works with social media marketing.

In this episode, I interview Tyler J. McCall. He's an Instagram marketing expert who's focused on Instagram strategy. His

Continue Reading about Instagram Stories Strategy: How to Make Stories That Benefit Your Business →