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    Category: Expert Interviews

    Instagram Stories: Creation to Conversion for Marketers

    Want to convert more followers on Instagram? Wondering how Stories can help you close more business?

    In this article, you’ll discover how to convert with Instagram Stories.

    What Makes Instagram Stories So Effective?

    Instagram has a long list of features and formats that are great for social media marketers. But Stories has some unique aspects that make it a powerful way to get more conversions.

    Some marketers think that stories are a waste of time because they're aimed at followers rather than viewers. 

    But the latest

    Continue Reading about Instagram Stories: Creation to Conversion for Marketers →

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    LinkedIn Updates Marketers Need to Know

    Did you miss the latest changes to LinkedIn? Wondering which new features matter for marketers?

    In this article, we explore updates from LinkedIn that are important to marketers.

    #1: LinkedIn AI Tools and Technology

    Draft With AI

    To help people go from post ideation to publication, LinkedIn is testing “generative AI directly within the LinkedIn share box.”

    If you’re part of the beta, open a new post and look for the Draft with AI option.

    Tapping on Draft with AI will reveal a prompt to outline what you want to say and

    Continue Reading about LinkedIn Updates Marketers Need to Know →

    Art and NFTs: Insights From Jen Stark

    Want to create and sell artwork as NFTs? Wondering how other artists have successfully sold their art in NFT collections?

    In this article, you’ll discover how Jen Stark creates and sells her art as NFTs.

    What NFTs Offer Artists and Creators

    The blockchain and NFTs hold a lot of promise for artists and collectors, with provenance being a leading benefit.

    Typically, when an artist sells a piece of physical work, they lose all connection with that artwork. They have no way of knowing if the painting is sold or gifted to a second

    Continue Reading about Art and NFTs: Insights From Jen Stark →

    How to Batch Instagram Reels Content Efficiently

    Want to publish more Instagram reels without recording every day? Looking for a workflow to create weeks’ worth of content at one time?

    In this article, you’ll discover how to batch your Instagram reels.

    Reels Are the Future of Instagram

    Instagram is the best social sales tool for eCommerce and small business owners. It offers a full range of tools for creating content, tracking your performance, getting conversions, and building relationships with customers.

    Instagram's unique algorithm is a secret but we know one thing for sure:

    Continue Reading about How to Batch Instagram Reels Content Efficiently →

    YouTube Updates Marketers Need to Know

    Did you miss the latest changes to YouTube? Wondering which new features matter for marketers?

    In this article, we explore updates from YouTube that are important to marketers.

    #1: YouTube Shorts

    Shorts Friends

    YouTube #ShortsFriends aims to connect creators who produce shorts with others who create similar short-form content on YouTube so each party can cross-promote the other’s content to their respective audiences.

    You must be part of the YouTube Shorts Creator Community to participate. To apply, add the hashtag

    Continue Reading about YouTube Updates Marketers Need to Know →

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    Social Marketing Trends

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