Category: Expert Interviews

Using YouTube to Build Your Brand, Authority and Business

February 8, 2013

Do you use YouTube videos to market your business?

Are you wondering how you can get more viewers and engagement for your channel?

To learn about how YouTube can help you build your brand and authority, I interview Steve Spangler for this episode of the Social Media Marketing podcast.
More About This Show

The Social Media Marketing podcast is a show from Social Media Examiner.

It's designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also

Continue Reading about Using YouTube to Build Your Brand, Authority and Business →

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Measuring Social Media: How to Determine Your ROI

February 1, 2013

Are you trying to measure your social media return on investment (ROI)?

Do you need to measure the social performance of your business?

To learn how to determine the ROI for social media marketing, I interview Nichole Kelly for this episode of the Social Media Marketing podcast.
More About This Show

The Social Media Marketing podcast is a show from Social Media Examiner.

It's designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known

Continue Reading about Measuring Social Media: How to Determine Your ROI →

Blogging: A Business Model for Growth

January 25, 2013

Do you blog for business?

Are you wondering how the blogging can help your business?

To learn how a blog can be the center of your entire marketing program and explode your business's growth, I interview Joe Pulizzi for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.

It's designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as

Continue Reading about Blogging: A Business Model for Growth →

Twitter Marketing: How to Use Twitter for Business

January 18, 2013

Do you use Twitter for your business?

Are you wondering how Twitter can help you build relationships?

To learn about Twitter marketing and how it can help your business, I interview Mark W. Schaefer for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.

It's designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this

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Purpose: How Facebook Built an Empire

January 11, 2013

Does your business have a purpose?

Are you wondering how having a purpose can help drive the success of your business?

To learn how Mark Zuckerburg has grown his empire, I interview Ekaterina Walter for this episode of the Social Media Marketing podcast.
More About This Show

The Social Media Marketing podcast is a show from Social Media Examiner.

It's designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

Continue Reading about Purpose: How Facebook Built an Empire →