Category: Expert Interviews

LinkedIn Prospecting: How to Find Your Next Customer on LinkedIn

October 25, 2013

Do you use LinkedIn for your business?

Are you wondering how to use LinkedIn to find prospects and customers?

To learn about how to build strategic relationships through LinkedIn, I interview Viveka von Rosen for this episode of the Social Media Marketing podcast.
More About This Show

The Social Media Marketing podcast is a show from Social Media Examiner.

It's designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as

Continue Reading about LinkedIn Prospecting: How to Find Your Next Customer on LinkedIn →

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Becoming a Media Company: How to Turn Your Business Into a Platform

October 18, 2013

Do you use content to capture the attention of consumers?

Are you wondering how to reach out to a larger audience?

To learn about how any business can become a media outlet, I interview Michael Brito for this episode of the Social Media Marketing podcast.
More About This Show

The Social Media Marketing podcast is a show from Social Media Examiner.

It's designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

Continue Reading about Becoming a Media Company: How to Turn Your Business Into a Platform →

Content Marketing: How to Attract People With Content

October 4, 2013

Do you use content marketing for your business?

Are you wondering how to attract customers with your content?

To learn about the power of content marketing, I interview Joe Pulizzi for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.

It's designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I

Continue Reading about Content Marketing: How to Attract People With Content →

Social Strategy: How to Build a Sustainable Social Media Marketing Plan

September 27, 2013

Do you have a social media plan?

Are you wondering how to build a social media strategy for your business?

To learn about the importance of a social media strategy, I interview Neal Schaffer for this episode of the Social Media Marketing podcast.
More About This Show

The Social Media Marketing podcast is a show from Social Media Examiner.

It's designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this

Continue Reading about Social Strategy: How to Build a Sustainable Social Media Marketing Plan →

Social Sharing: How to Inspire Fans to Share Your Stories

September 20, 2013

Do you use stories to market your business?

Are you wondering how you can get people to share your content?

To learn how to inspire your fans and followers to share your stories via social media, I interview Simon Mainwaring for this episode of the Social Media Marketing podcast.
More About This Show

The Social Media Marketing podcast is a show from Social Media Examiner.

It's designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known

Continue Reading about Social Sharing: How to Inspire Fans to Share Your Stories →