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  • Social Media Marketing WorldImprove your strategy & find your next big ideas—April 28-30DISCOVER WHAT YOU'VE BEEN MISSING

    Author: Michael Stelzner

    Twitter Tips from Copyblogger’s Brian Clark (video)

    November 25, 2009

    In this interview, I speak with Brian Clark, founder of Copyblogger.com.  Brian reveals the different ways Twitter has improved his business.  In the video, you'll also discover:

    The common blogging and social media mistakes businesses make

    How to succeed with social media and blogs
    Where Brian finds inspiration for his blog
    Tips for attracting opportunity to your business

    Continue Reading about Twitter Tips from Copyblogger’s Brian Clark (video) →

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    Chris Brogan’s Tips for Social Media Success (video)

    November 20, 2009

    In this video I interview Chris Brogan, author of the book Trust Agents (you can also check out his blog: chrisbrogan.com). Chris shares his advice to businesses starting with social media. The first 2 steps are listening and establishing a presence.

    The pace is fast and this video is full of useful information. Be sure to read the list of takeaways below.

    Continue Reading about Chris Brogan’s Tips for Social Media Success (video) →

    Interview with Technorati CEO, Richard Jalichandra (Video)

    November 11, 2009

    In this video I speak with Richard Jalichandra, the CEO of Technorati. When you hear the name Technorati, you probably think about Technorati.com—the world's largest blog search engine and directory, helping people find blog content and enabling bloggers to be discovered.

    But Technorati is also TechnoratiMedia.com—the largest ad network focusing on social media where businesses can purchase ads.

    Watch this video as Richard shares:

    How bloggers use Twitter and video to promote their blogs
    How bloggers can now publish their articles

    Continue Reading about Interview with Technorati CEO, Richard Jalichandra (Video) →

    How Ford Uses Social Media to Improve Its Brand (Video)

    November 4, 2009

    In this interview I talk with Scott Monty—head of social media for Ford Motor Company—and the man in charge of Ford's social media presence and initiatives like TheFordStory.com.

    When you think of Ford, you might think "old American car company." However, under the direction of Scott Monty, Ford has become one of the leading big businesses in America using social media to connect directly with consumers. And it certainly seems that Ford is on the right track to success, recently reporting 1 billion dollars in profit!

    In this video, you'll

    Continue Reading about How Ford Uses Social Media to Improve Its Brand (Video) →

    How to Add Retweet Buttons in Your PDF Documents

    November 3, 2009

    Yes, Twitter is hot.  Have you noticed this growing trend: retweet buttons showing up on websites everywhere?

    Did you know you can add retweet buttons inside your PDF files?  The benefit: readers can effortlessly share your great work with their Twitter followers—just by clicking a button in your PDF file.

    Below I lay out how to do this in six simple steps.  By the way, if you like this article, please click the retweet button you see above.

    Continue Reading about How to Add Retweet Buttons in Your PDF Documents →

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