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  • Author: Marcus Ho

    How to Use Short Videos to Turn Prospects Into Customers

    January 22, 2020

    Are you struggling to move people from being familiar with you to buying from you? Wondering how to create short videos to help guide people to purchasing?

    In this article, you'll learn how to create short, cost-effective videos to help convince people to purchase your product or service.

    Why Use Short, Fact-Based Video?
    According to a Wyzowl survey, 72% of participants prefer to use video to learn about a product or service. This indicates that video is a great option for small

    Continue Reading about How to Use Short Videos to Turn Prospects Into Customers →

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    WeChat for Business: What Marketers Need to Know

    June 11, 2019

    Are you curious about WeChat? Wondering how to get your business in front of over a billion people on WeChat?

    In this article, you'll discover how WeChat's features can help you market your business.

    Why Marketers Should Consider WeChat
    Is your business looking to raise brand awareness or drive direct customer engagement with Chinese-speaking audiences? Whether you want to enter the China market or reach out to Chinese tourists (who are considered the biggest spenders in the world), the most effective tactic is to adopt the region's most

    Continue Reading about WeChat for Business: What Marketers Need to Know →

    How to Monitor Your Social Media Mentions: 5 Listening Tools

    January 17, 2019

    Need help monitoring your company's mentions on social media? Looking for tools to simplify the process?

    In this article, you'll discover five social media monitoring tools to help you better engage online.

    Continue Reading about How to Monitor Your Social Media Mentions: 5 Listening Tools →

    How to Use Quizzes in Facebook Lead Ads

    January 7, 2019

    Want more engagement for your Facebook lead ads? Have you tried adding a quiz?

    In this article, you'll learn how to add a social media quiz to your Facebook ads.

    Continue Reading about How to Use Quizzes in Facebook Lead Ads →

    How to Create an Online Quiz for Social Media

    December 4, 2018

    Want a fun way to learn more about your audience and customers? Have you considered running your own online quiz?

    In this article, you'll discover two tools to design and publish a customized personality quiz on social media.

    Continue Reading about How to Create an Online Quiz for Social Media →

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    4 Ways to Reduce Customer Acquisition Costs With Facebook Ads

    September 17, 2018

    Looking for ways to optimize your Facebook ads to acquire more customers? Wondering how to scale campaigns that are working well?

    In this article, you'll discover four ways to reduce your customer acquisition costs when scaling your campaigns.

    Continue Reading about 4 Ways to Reduce Customer Acquisition Costs With Facebook Ads →

    8 Ways to Generate Leads With Your Blog

    November 2, 2015

    Is your blog generating leads for your business?

    Are you looking for ideas?

    Offering a suitable and relevant reward in return for people's contact information is a great way to generate business leads.

    In this article you'll discover eight ways to generate leads with your blog.
    Why Lead Generators?
    A lead generator (or lead magnet) is something you offer to your blog visitors in the hope that they'll exchange their contact information (email, address, zip code, etc.) in return for access to whatever it is you're providing.

    Once

    Continue Reading about 8 Ways to Generate Leads With Your Blog →

    7 Visual Ideas That Will Increase Your Social Engagement

    March 9, 2015

    Do you create visual content for social media?

    Want to know which types of images get more interaction?

    The most engaging posts on social media are the ones that include images. Certain types of images receive more shares than others.

    In this article I'll share the seven types of images that get the most engagement.

    Continue Reading about 7 Visual Ideas That Will Increase Your Social Engagement →

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    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 14th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 400,000 marketers!

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