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    Author: Marcus Ho

    How to Use Short Videos to Turn Prospects Into Customers

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    Are you struggling to move people from being familiar with you to buying from you? Wondering how to create short videos to help guide people to purchasing?

    In this article, you'll learn how to create short, cost-effective videos to help convince people to purchase your product or service.

    Why Use Short, Fact-Based Video?
    According to a Wyzowl survey, 72% of participants prefer to use video to learn about a product or service. This indicates that video is a great option for small

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    WeChat for Business: What Marketers Need to Know

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    Are you curious about WeChat? Wondering how to get your business in front of over a billion people on WeChat?

    In this article, you'll discover how WeChat's features can help you market your business.

    Why Marketers Should Consider WeChat
    Is your business looking to raise brand awareness or drive direct customer engagement with Chinese-speaking audiences? Whether you want to enter the China market or reach out to Chinese tourists (who are considered the biggest spenders in the world), the most effective tactic is to adopt the region's most

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