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    Author: Lynsey Fraser

    Ad Fatigue: Bringing New Life to Your Facebook and Instagram Ads

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    Are your Facebook or Instagram ads losing their momentum? Want to fix that problem?

    In this article, you'll learn how to spot, diagnose, and remedy ad fatigue on Facebook and Instagram.

    What Is Ad Fatigue and Why Does It Happen?
    Have you run Facebook ad campaigns that seem to be going well but then take a nosedive? Your cost per result is increasing and the volume of your results is falling but you haven't made any changes to an ad that was once delivering well. This can be caused by ad

    Continue Reading about Ad Fatigue: Bringing New Life to Your Facebook and Instagram Ads →

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    How to Repurpose Audio and Video Content for Social Media: 5 Ways

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    Looking for ways to create useful social media content from your videos, live video, and podcasts? Wondering how to easily transform that content for social media?

    In this article, you'll discover how to repurpose video and audio into multiple formats you can share on your social media channels.

    Have Your Tech in Place
    Creating content for your social media channels can be an arduous and time-consuming task. This is why savvy social media marketers will get the most out of any content they create.

    When an opportunity arises to

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    How to Run Instagram Ads on a Small Budget: 4 Tips

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    Do you have a limited ad budget? Wondering how to use your ad spend more wisely on Instagram?

    In this article, you'll discover four ways to make your Instagram ad spend go further.

    #1: Repurpose Organic Posts for Top-of-Funnel Instagram Ads
    Quite simply, if you do a good job with your Instagram organic content and your customers find it engaging, Facebook is more likely to show your Instagram ads to your desired customers and prospects.

    Your organic content will also show you what your Instagram audience is interested in. The best

    Continue Reading about How to Run Instagram Ads on a Small Budget: 4 Tips →

    5 Reasons Your Facebook Ads Manager Account Could Get Shut Down

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    Want to make sure your Facebook ads account isn't shut down? Are you sure you're not violating Facebook's ad policies?

    In this article, you'll discover common reasons why Facebook ads accounts are suspended and learn how Facebook's tools can help you better monitor your account's status.

    #1: Repeated Declined Payments
    If you consistently have payment methods declined for your ad account, Facebook will see this as a red flag and may suspend your account if the pattern continues. Your ad account gets seen as a "bad debtor" and too many

    Continue Reading about 5 Reasons Your Facebook Ads Manager Account Could Get Shut Down →

    Facebook Power 5 Ad Tools: What Marketers Need to Know

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    Want to improve your Facebook ads performance? Wondering how automated Facebook tools can help?

    In this article, you'll discover how to use the Facebook Power 5 ad tools to scale successful Facebook ads faster by automatically optimizing them in real time.

    What Are the Facebook Power 5 Tools?
    Facebook launched its new Power 5 tools to help marketers use the platform's machine learning to drive better results. These automated tools include automatic advanced matching, campaign budget optimization, simplified account setup, automatic

    Continue Reading about Facebook Power 5 Ad Tools: What Marketers Need to Know →

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