Author: Anna Sonnenberg

How to Use Twitter Amplify Pre-Roll Ads

by Anna Sonnenberg / May 4, 2021

Ready to get more value from your Twitter video ads? Curious how Twitter Amplify pre-roll ads work?

In this article, you'll learn how to create a Twitter Amplify pre-roll ad and see how brands are already leveraging this newly enhanced opportunity.

What Are Twitter Amplify Pre-Roll Ads?
The Twitter Amplify program isn't exactly new, as the platform originally introduced it in 2013. But if you haven't tried running an Amplify ad yet, you aren't alone. Initially, the program was open only to sports broadcasters, offering an opportunity

Continue Reading about How to Use Twitter Amplify Pre-Roll Ads →

How to Use Instagram Guides to Create Organic Engagement

by Anna Sonnenberg / April 7, 2021

Want more shares, comments, and clicks on your Instagram content? Curious how Instagram Guides can help?

In this article, you'll discover nine ways to use Instagram Guides to improve your organic engagement.

3 Types of Instagram Guides: Places, Products, and Posts
If you haven't created an Instagram guide yet, you aren't alone. Instagram first introduced Guides in May 2020, giving select brands a new format to create wellness content. Then the platform waited until November 2020 to open this feature to all users so it's still

Continue Reading about How to Use Instagram Guides to Create Organic Engagement →