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  • Social Media Marketing WorldImprove your strategy & find your next big marketing ideasGET THE RECORDINGS

    How Twitter is Empowering Businesses

    by Michael Stelzner / October 14, 2011

    social media expert interviewIn this video I interview Laura Fitton, founder of Oneforty, inbound marketing evangelist at HubSpot and co-author of Twitter for Dummies.

    In this video, you'll find the best Twitter tools for your business needs. Laura also gives some great insights into how you can use Twitter to connect with your audience, even offline.

    Be sure to check out the takeaways below after you watch the video.

    [vimeo clip_id="29350830" width="480" height="271"]

    AI Business Society

    Want to Unlock AI Marketing Breakthroughs?

    If you’re like most of us, you are trying to figure out how to use AI in your marketing. Here's the solution: The AI Business Society—from your friends at Social Media Examiner.

    The AI Business Society is the place to discover how to apply AI in your work. When you join, you'll boost your productivity, unlock your creativity, and make connections with other marketers on a similar journey.

    I'M READY TO BECOME AN AI-POWERED MARKETER

    Here are some of the things you'll learn in this video:

    • A few favorite Twitter tools to check out (CoTweet, HootSuite, MediaFunnel)
    • Laura's advice to succeed on Twitter: Be useful. Listen, learn, care and serve
    • Which company uses TwitGift to send chocolate-chip cookies and why
    • How Twitter can help you make the online-offline connection with your audience
    • How FastFollow helps you interact with a mass audience

    Connect with Laura on Twitter @Pistachio and check out Oneforty.

    How does your business use Twitter? What tips do you have to share? Please leave them below.

    AI EXPLORED

    Curious About How to Use AI?

    Our newest show, AI Explored, might be just what you're looking for. It's for marketers, creators, and entrepreneurs who want to understand how to use AI in their business.

    It's hosted by Michael Stelzner and explores this exciting new frontier in easy-to-understand terms.

    Pull up your favorite podcast app and search for AI Explored. Or click the button below for more information.

    I WANT TO LEARN MORE ABOUT AI

    Tags: Social Media Marketing Podcast, Twitter

    About the authorMichael Stelzner

    Michael Stelzner is the founder of Social Media Examiner and Social Media Marketing World—the industry's largest conference. He's also the founder of the AI Business Society and the AI Business World conference. Michael hosts the Social Media Marketing Podcast and the AI Explored podcast, and is the author of the books Launch and Writing White Papers.
    Other posts by Michael Stelzner »

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