9 Ways to Use Social Media to Inspire Your Writing

social media how toWhether you’re a personal blogger, business blogger, article marketer, copywriter, novelist, poet, student writing an essay or any other form of writer, social networks provide a vast array of ways to get inspired to write.

This can be considered one of the best ways to beat a case of old-fashioned writer’s block.  You just need to know where to look and set up some channels to provide at-your-fingertips-access when you need it.

Here are nine ways to use social media to find writing inspiration.

#1: Use Twitter for Monitoring Discussions

Twitter Keyword Tracking

An example of keyword tracking using advanced Twitter search queries in HootSuite.

I personally like my inspiration in short, 140-character bites, as it provides the spark to think about a topic. If you use a Twitter management tool such as HootSuite, Tweetdeck or CoTweet, you can easily monitor conversations on any given topic by simply setting up searches for particular keywords.

My personal tool of choice is HootSuite, because you can have many tabs, each with 10 columns of searches. You can use the keyword searches simply to see current conversations on that topic, or go further with advanced Twitter search queries, such as:

  • Keyword filter:links for people discussing a topic with a link in their tweet so you can see a news item, article, or blog post on the topic. -filter:links removes the link so you can see people just talking about something.
  • Keyword ? for people discussing a topic and asking a question – this can be a great way to generate writing ideas because you know people will be interested in your writing if you answer most-asked questions.
  • Keyword 🙂 for people discussing a topic that they like, or Keyword 🙁 for topics that they dislike – a great way to come up with a top 10 list of things people like or don’t like about a certain subject.

#2: Use Twitter for Monitoring Industry Leaders

Another way to be inspired is to simply see what leaders/authorities in a certain niche are talking about. But first, a good question is how do you find industry experts?

  • If you’re looking for experts who blog, try out the Technorati search – just switch the slide over to Blogs and search for a keyword. The results will bring you the highest authority blogs related to that topic.
  • Twellow directory allows you to search by keywords found in Twitter profiles. The results are sorted by the people with the most followers, which is not always (but is usually) a sign of an expert in that niche.
  • Wefollow allows you to search Twitter users by particular keywords, and you can look at the people with the most followers or those who are most influential. Surprisingly, you will find that the results vary between the two lists.
  • Listorious lets you search among Twitter lists for particular topics. Check out the top 140 lists which have the most followers for collections of industry experts.

Once you have found some people who are leaders in your area, create or follow an already-created Twitter list of the top writers in your niche and keep an eye on the things they talk about. Sometimes you may find that you have a little extra to add to what they say, or maybe you disagree and have a better alternative to something they write about. This is a perfect topic to write about in your own blog or article network – just be sure you mention the person who gave you the idea.

Another way to combine the world of experts with the above-mentioned keyword/question searches is to set up a search of questions being asked of industry experts. You would be amazed by the writing topics that can be inspired by simply setting up a search for @expert ? -filter:links to find any mentions of an expert’s Twitter username including a question but excluding any results with links. This limits the number of results in which someone is asking questions about a particular website or a retweet of the expert’s articles. Considering that some people have thousands to millions of followers, imagine how many questions are just waiting to be answered.

#3: Use LinkedIn Answers

LinkedIn Answers Search

Use the simple LinkedIn search box for queries.

Speaking of questions, another great place to find out what kinds of questions are being asked in your niche or industry is within the LinkedIn Answers section. Once you’re signed into your LinkedIn account, simply use the search bar at the top right, select Answers from the dropdown and enter your keyword.

If just reading questions doesn’t inspire you, why not try answering some? Use the Advanced Search option to find keywords specifically in questions only, and check the option to look for only open questions.

LinkedIn Answers Advanced Search

Use the Advanced Search for more specific LinkedIn Answer queries.

I’ve found that answering questions on LinkedIn, Yahoo Answers and even within blog comments has a tendency to inspire a new article idea.

#4: Facebook for Monitoring Discussions

Would you like to monitor topics being discussed on Facebook the same way you do on Twitter? There’s a site for that too, although it’s not as advanced as the Twitter search queries (which means no filtering links or finding only questions). Kurrently lets you monitor up-to-the-minute status updates made from public Facebook profiles.

Facebook Status Search with Kurrently

Search real-time Facebook status updates with Kurrently.

Although you can’t do a search for questions only, you can include question phrases in your search, such as “How do I” keyword. But even if you put the words in quotes, Kurrently will pull any status update with those words contained anywhere in it.

#5: Niche Networks

If your niche or industry is super-specific and has networks that are narrowly focused on that area, why not check out the networks that cater to that specific audience? Some ideas on niche networks include:

To find more niche-specific networks, just Google your keyword and “social networks” or visit websites where you can create your own network (such as Ning) and search for networks built with their platform.

Inspiration for Writing on Popular Topics

What if you’re not necessarily looking for just any topic to write about, but the topics that are going to be most well-received by your target audience? The best way to find out the most popular subjects is simply to look at what’s popular and trending right now. Here are some ways to find some great topics that are more likely to go viral.

#6: Social Bookmarking Networks

If your aim is to get a lot of votes on Digg or similar social bookmarking networks, why not check out what has recently and historically gained a lot of votes in your niche? The Digg search box allows you to look up any topic, then sort it by the Best Match, Most Dugg or Newest results.

Digg Search Results

Search results for "social media" in the new Digg platform.

You can also use the sidebar to get results only from a certain date range (today through the last 30 days), narrow it down to items that have received 50+ to 5,000+ diggs, and sort by a particular media format – in the case of article writing, you will want to go for News. You can also use advanced search queries such as -term to remove unwanted related items from your keyword search.

If Digg doesn’t cater to your industry, you should look at social bookmarking/voting networks that are more niche-specific such as:

#7: Find Out What’s Most Popular on Twitter

If your goal is to have the most tweets, you will want to check out the following sites to learn more about topics that get retweeted the most.


Tweetmeme lets you see what topics are tweeted about the most on a variety of channels such as comedy, entertainment, business, technology, sports and more. You can view items most retweeted today through the last seven days and sort the items by news, images and videos.

Tweetmeme Search Results

Example search results for "social media" on Tweetmeme.

You can also do a keyword search and sort by the highest number of tweets, age of the tweets (from the last day, week, or over a week old), search within categories and filter items with 100+ or 1,000+ tweets.


Topsy is a search engine powered by tweets. Simply enter any keyword. Like the Google search box, it will also suggest specific ideas or phrases for you to get started, or you can just enter a more basic keyword. You can search within the last hour, day, week, month or all recorded tweets for a given keyword, and see the number of times those items have been retweeted.

Topsy Suggested Search

Topsy uses a suggested search popup similar to Google.

Although you can’t sort items by the number of retweets, what I find particularly useful on this network is the piece of information you can find when you click on the number of times the item has been retweeted.

Topsy Search Result

Example search result on "social media" in Topsy.

Topsy Influential Tweets

Hover over the Twitter username for more stats and the ability to follow.

On the next screen, you can either see all of the retweets for a particular item or you can see just the retweets by influential users.

This little piece of information helps you get to know not only what’s popular throughout the mainstream Twitter community, but what topics are likely to get retweeted by the bigger players on Twitter. Hovering over a user’s name, as shown above, shows the user’s stats as well.

#8: Most Popular on Facebook

It’s Trending is a great site to find out what’s being shared the most on Facebook. Although it doesn’t have a search feature for particular topics, if your niche falls under Sports, Tech, Gaming, Entertainment or Comedy, you can see the most shared items on Facebook in those areas.

ItsTrending.com Facebook Shares

ItsTrending.com shows popular shared items on Facebook.

You can also see what’s most popular on particular featured site, so if your writing subject is social media, you can see the topics on Mashable that have been the most popular on Facebook. See our review of It’s Trending for more details.

#9 Most Popular on Authority Blogs

Are you looking to secure a guest posting gig on a major blog, or simply looking to see which posts by authority bloggers in your niche or industry are the most popular? Check out PostRank, which gives posts a ranking based on their audience engagement through comments and tweets.

PostRank Blog Post Ratings

PostRank displays social engagement ratings for individual blog posts.

You can do a search for Great or Best Posts to receive the top content by particular blog.

PostRank Social Statistics

Hovering over the engagement score shows social sharing details.

By hovering over the score, you can quickly see how that particular post was shared the most (Twitter, Delicious, Facebook, MySpace, etc.).

Your Use of Social Media for Writing Inspiration

Do you use social media, networks and tools to get you through writer’s block or to find the topics that are going to be most popular? What other suggestions do you have for writers in any industry on finding topics to write about?

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