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  • Social Media Marketing WorldImprove your strategy, find your next big marketing idea...DISCOVER WHAT YOU'VE BEEN MISSING

    Facebook Collections: This Week in Social Media

    by Cindy King / October 13, 2012

    social media researchWelcome to our weekly edition of what's hot in social media news.

    To help you stay up to date with social media, here are some of the news items that caught our attention.

    What's New This Week?

    Facebook Tests New “Collections” Feature: Facebook is now testing Collections, a new Facebook feature which reminds us of another popular social platform, Pinterest. Only a few select brands, including Pottery Barn, currently have this new Collections feature to test.

    facebook collections
    Facebook Collections allows businesses to add a "Want" or "Collect" button to products and users can add this to a "Wishlist."

    Social Media Examiner Turns 3! We are thrilled to celebrate our third birthday with you, along with over 178,000 newsletter subscribers, 7000+ members of our Networking Clubs and more than 102,000 of our Facebook fans. Thank you for making this possible!


    Watch this video from Michael Stelzner, founder of Social Media Examiner

    Google+ Local Updates Rating Scale: The recently updated rating scale makes it easier to “write accurate, useful reviews on Google+ Local.” You can “rate the food at a restaurant, or the quality of a mechanic” and behind the scenes, Google+ will “convert your ratings into numbers and factor them into the business's precise 30-point score that shows up in Google+, Search and Maps.”

    google+ local rating
    Click on the Google+ Local icon in the left navigation bar, search for a local spot and click "Write a review."

    Discussion From Our Networking Clubs: Thousands of social media marketers and small business owners are asking questions and helping others in our free Networking Clubs. Here are a few interesting discussions worth highlighting:

    • What social media activities do you do every day?
    • Do you like the new LinkedIn features?
    • Do you use SEO, social media, or both?

    New Google+ App for Android and iOS  Supports Google+ Pages: This new Google+ app provides one of the “most highly requested features: support for Google+ pages.”

    Attention Agency Owners, Brand Marketers, and Consultants

    Marketing Agency Show

    Introducing the Marketing Agency Show–our newest podcast designed to explore the struggles of agency marketers.

    Join show host and agency owner, Brooke Sellas, as she interviews agency marketers and digs deep into their biggest challenges. Explore topics like navigating rough economic times, leveraging AI, service diversification, client acquisition, and much more.

    Just pull up your favorite podcast app, search for Marketing Agency Show and start listening. Or click the button below for more information.

    CLICK HERE FOR THE DETAILS
    google+ app for android and ios
    This new Google+ app gives page owners "the ability to post, comment and interact with their followers directly from their mobile device."

    YouTube Announces Better Analytics: YouTube Analytics gives you “more tools to help you interpret the performance of your videos.” These improvements will help you track audience engagement better and make Analytics easier to use.

    youtube analytics
    In YouTube Analytics, you can "see Estimated Minutes Watched from the Views report or choose other data options from the Compare Metric drop-down menu."

    TweetDeck Gets a New Look: “This update makes TweetDeck easier to use with design enhancements, personalization options and the addition of several frequently requested features.”

    tweetdeck new look
    TweetDeck now also has a lighter theme — a brand-new color scheme that offers dark text on a light background.

    Groupon Serves Up Breadcrumb: Breadcrumb is “an easy-to-use, powerful and affordable iPad point-of-sale (POS) system that helps local restaurants, bars and cafĂ©s run more effectively.”


    .
    Tumblr Introduces Photoset:  Photoset is “a new app for creating and sharing beautiful high-res photosets on your iPhone or iPad.”

    photoset
    "The new Photoset app is an elegant way to create photosets, even if you're not using Tumblr."

    Here's an interesting tool worth noting:

    Optimizely: A website optimization tool for A/B testing to help you increase engagement, interactions and conversions.

    The Conference You've Been Waiting For

    As a small business marketer, you can probably only pick one or two events to attend each year. Get an unbeatable conference experience and expert training at Social Media Marketing World in sunny San Diego, California—from your friends at Social Media Examiner.

    🔥 As a valued reader, you can save $750 if you act now! Sale Ends Tuesday! 🔥

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    And don't miss this:

    Social Media Marketing World is Social Media Examiner’s latest mega-conference—taking place at the waterfront San Diego Marriott Marquis & Marina in San Diego, California on April 7-9, 2013.

    As you'd expect, Social Media Examiner recruited the biggest and best names in the world of social media marketing for this conference. Only the best for you! Be sure to check it out.

    What do you think? Please share your comments below.

    3 Days of World-Class Training—Zero Travel!

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    Tags: News

    About the authorCindy King

    Cindy King is the director of editorial for Social Media Examiner. She spent 25 years abroad in international business development and then built her own international business using social business networking.
    Other posts by Cindy King »

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