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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 40-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

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    7 Steps to Building a LinkedIn Content Strategy That Works

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    Want to use LinkedIn more efficiently to grow your business? Not sure what to post for the most impact?

    In this article, you'll learn how to create a LinkedIn content strategy for your business using seven simple steps.

    #1: Establish Current Marketing Goals

    Give your LinkedIn content strategy structure by outlining goals. What does your team want to accomplish with LinkedIn? Some common LinkedIn goals include:

    Introducing your business to more potential customersSharing company

    Continue Reading about 7 Steps to Building a LinkedIn Content Strategy That Works →

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    8 Ways to Improve Instagram Ads Performance

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    Are your Instagram ads getting too expensive or failing to deliver results? Do you want to improve your campaigns but don't know where to start?

    In this article, you'll find eight ways to leverage your Ads Manager and best practices for a better return on ad spend (ROAS) in your Instagram campaigns.

    #1: Create an Instagram Funnel From Existing Organic Posts

    When you plan an Instagram ad campaign, your ultimate marketing objective probably isn't generating engagement or getting followers to visit your profile. Instead, it likely

    Continue Reading about 8 Ways to Improve Instagram Ads Performance →

    7 Ways to Optimize Your Facebook Strategy for Leads and Conversions

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    Want to use your company's Facebook page for more than just building awareness? Wondering how to turn your followers into actual customers?

    In this article, you'll discover seven tricks to optimize your Facebook strategy to drive revenue across both organic and paid campaigns.

    #1: Restrict Each Organic and Paid Post to 1 Goal and 1 Call to Action

    Once you set up a Facebook page for your business, you can start publishing content and leveraging native tools to reach your goals. First, let's look at how to map out an organic Facebook

    Continue Reading about 7 Ways to Optimize Your Facebook Strategy for Leads and Conversions →

    Social Media Marketing World: The Conference You’ve Been Waiting For


    Social Media Marketing World

    As a small business marketer, you can probably only pick one or two events to attend each year. Get back into the game with an unbeatable conference experience and expert training at Social Media Marketing World in sunny San Diego, California—from your friends at Social Media Examiner.

    đŸ”„ Sale ends Tuesday! đŸ”„

    CLICK TO LEARN MORE

    Google Analytics Blocking and What It Means for Marketers

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    Have you noticed that your data doesn’t add up lately? Wondering how Google Analytics Blocking is affecting your marketing?

    In this analysis, you’ll discover what is being blocked, why, and how it can affect your organic and paid marketing efforts going forward.

    Does Your Google Analytics Data Seem Off?

    Have you noticed declines in your Google Analytics data over the last few years?

    If you're like Social Media Examiner, you use Google Analytics to track just about everything, ranging from email marketing to paid ads.

    We

    Continue Reading about Google Analytics Blocking and What It Means for Marketers →

    Why Should Businesses Care About Crypto?

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    Wondering if NFTs, social tokens, and crypto could benefit your business? Are you concerned whether you’re missing out on what Web 3.0 has to offer?

    In this article, you’ll discover why crypto is the new frontier for business.

    What You Need to Know About Crypto Today

    If you work for a small business, are an entrepreneur, or are a creator, I want to invite you along as I explore this new frontier. Rather than focusing on the financial or technical side of crypto, I want to focus on business use cases, what's possible today, and what

    Continue Reading about Why Should Businesses Care About Crypto? →

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    Social Media Marketing Industry Report

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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 40-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

    Enter your email to get
    our free report: