Social Media Examiner

Your Guide to the Marketing Jungle

  • Search
    • AI Business WorldIn-Depth AI Marketing TrainingLEARN MORE NOW

    Category: Tools

    4 Facebook Marketing Myths And How to Overcome Them

    Are you avoiding Facebook for marketing?  Maybe you’re wondering, “Why should I care about Facebook?”

    There's a lot of misconceptions and frustrations floating around when it comes to Facebook.

    In this article, I'll help debunk some of the big Facebook myths that may be preventing you from an amazing opportunity.
    Why Facebook Marketing?
    First and foremost, Facebook, like other social media, is a phenomenal way to become more visible and successful by making a face for yourself online.

    Facebook is now the largest social network on the

    Continue Reading about 4 Facebook Marketing Myths And How to Overcome Them →

    Social Media Marketing

    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    3 New Ways to Use Twitter at Live Events

    If you use Twitter, chances are you've tweeted from a live event.  But there's so much more Twitter can offer.  In this article, I'll share three secrets you've likely never heard of...

    But first, why do you attend offline events? Is it the lunch (invariably chicken and rice)? Maybe the dorky name tag? Or perhaps you’re lured to the junk contained in a $5 laptop bag made in China?

    No, no and no. You go to events and conferences for something more than a snack and some SWAG.  You go to learn something and grow your personal network.

    And

    Continue Reading about 3 New Ways to Use Twitter at Live Events →

    Top 5 Social Media Myths Debunked

    As with any new technology, social media has spawned its share of misconceptions and myths that keep people from interacting.

    It’s time to debunk the big myths that are keeping business owners and marketers on the social media sidelines.
    Myth #1: My Customers Aren't on Social Media
    Wow, if I had a dollar for every time I heard this one….  Seriously, this myth keeps more businesspeople from interacting with potential customers through social media than any of the others.

    The fun part is all you need is a little data to convince people

    Continue Reading about Top 5 Social Media Myths Debunked →

    How to Make Twitter More Useful for Your Business

    If you've been using Twitter, you've likely checked out an app or two to make your Twitter experience more robust, or even just a bit easier.  TweetDeck, Twitpic and Tweetie are all examples of Twitter apps.

    What if I told you there was a magical place that could easily be your one-stop shop for all your Twitter needs? Yes, this place really does exist. It's called OneForty.com, the Twitter equivalent of the Apple App Store.
    Twitter Still Rocks for Businesses
    Before I jump in to tell you about all the benefits of OneForty, I want to point

    Continue Reading about How to Make Twitter More Useful for Your Business →

    How to Measure Social Media Marketing Performance

    Early efforts in social media marketing have created a tremendous amount of buzz and interest, but surprisingly few case studies focus on monetization.

    A recent study by Ketchum and Nielsen shows the number-one activity of social media users (online or offline) is reading blogs – even above TV!

    So it's clear that social media is here to stay, and accountable programs must be created to deliver performance and ROI. Here are 3 steps to help you get started:
    #1: Define Key Performance Indicators (KPIs) and Measure Against Them
    In order to

    Continue Reading about How to Measure Social Media Marketing Performance →

    Social Media Marketing Podcast

    ai explored podcast

    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 17th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

    Simply click the button below to get the free report: