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    How to Discover What’s Trending on Facebook

    Since Facebook announced the Open Graph API, the response has ranged from "Facebook is the future of the web" to "Facebook is ending privacy as we know it."

    Matt Schlict definitely believes the former.

    Matt saw Open Graph API as an opportunity to connect people across the web—not just through personal connections, but also by their connection to the most popular content.  Instead of waiting for users to browse one of the 100,000 sites using a form of the Open Graph, he decided to post all of the most popular content in one place, on

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    3 Reasons Facebook Trumps Twitter for Business

    Have you built a loyal following on Twitter but question the value of Facebook for business?  Have you tried and abandoned your Facebook account?

    If so, I can relate.  I was there.  My first attempt at using Facebook for business was a big flop.  For the longest time I focused most of my social media marketing efforts on Twitter.

    But now my tune has changed. Facebook offers far more opportunities for businesses.  I predict that in the near future, businesses of all stripes will soon declare Facebook as their number-one social media

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    4 Proven Steps to Facebook Page Success

    Are you looking to take your Facebook page to the next level, but aren’t sure how to go about it? This article will provide four proven steps to Facebook success.

    An interesting thing happened the other day that grabbed my attention.  Three different clients emailed me with a link to a recent article.  All three wrote some version of “Check out this case study. Can you make this happen for my Facebook page too?”

    The title of the article was enough to hook anyone: Facebook Case Study: From 517 to 33,000 fans in two weeks (plus media

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    Six Ways Blogs Are Changing the Web

    Call me biased, but blogs are changing everything and WordPress is leading the charge.  Millions of blogs have sprung up over the last few years and transformed the publishing world.

    This represents a big opportunity for your business.
    A Little Context
    In the early days of the Internet, websites were static creatures. Once a site was published, that’s pretty much how it stayed. Websites were built by programmers and even minor changes required contacting the designer or a specialized web manager.

    Then came the blog.

    Blogging turned

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    Facebook Community Pages: What Your Business Needs to Know

    Facebook's new community pages have created a lot of confusion for businesses.  Many companies have been surprised (and many angry) to find their brands showing up in community pages that are fully outside of their control.

    The root of the anger: Businesses have invested in Facebook pages only to find community pages appearing that seem to compete with their pages.

    This article is designed to demystify Facebook community pages and provide you with important actions you can take.

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