Category: Tools

Top 5 Twitter Tools for Social Media Community Managers

May 31, 2011

Do you manage a social media community? Are you looking for an easier way to manage what happens on Twitter?

Here are five tools to help make your Twitter workflow more efficient, along with some simple instructions on how to use them.
#1: Schedule your tweets more efficiently
Not everyone agrees that scheduling tweets is the best approach. Twitter is, after all, a platform based on real-time interaction. However, offering tweets of relevant industry news content for your community is a way to brand yourself as a resource or thought leader

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Is Spreaker the Future of Internet Radio?

May 26, 2011

If you're not a huge fan of writing, it's probably safe to say that you've considered speaking your content instead of organizing it into written words.

If that's true, then you've probably heard of several podcast-type platforms, all the way up to the big dog in the industry, BlogTalkRadio.

Because demand is the main driver of more podcasts, platforms have evolved to add a number of social and practical features to entice would-be hosts to join their community. Today, we add a new face to that group with Spreaker.

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Is Zipcast the Future of Online Meetings?

April 29, 2011

It sounds like a dating site when you read the tagline: "Zipcast is the way to meet online."

But don't be fooled—this new feature from SlideShare is more than just fake profiles and spambots (to be accurate, it's zero parts fake profiles or spambots).

Zipcast wants to be the new way people hold meetings online, and it might have a shot.

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The Future of Geolocation: What is Coming?

April 21, 2011

Since location-based check-in app Foursquare was launched at South by Southwest in 2009, the app has seen exponential growth, reaching over 7.5 million users this year.

Other apps have been popping up as well, as geolocation takes center stage in the mobile arena and users flock to apps that create games from typical situations and offer rewards for users.

Two years later, check-ins are old news and the still-young area of geolocation is evolving to keep users interested. Apart from gamification through leaderboards and badges (or

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Location-Based Services: Foursquare vs. Facebook Places

April 4, 2011

Ask any marketer about trends for 2011 and you'll undoubtedly hear the phrase "location-based services." However, among Foursquare, Facebook Places, SCVNGR, Gowalla and many others, marketers have a lot to choose from.

In this article we'll cover the two major players—Foursquare and Facebook Places—and see how they stack up.
What are location-based services?
Location-based services allow users to connect with others based on their current locations. In most cases, people use their smartphones (iPhone, Android, Blackberry) to "check in" to

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Top 5 Twitter Tools for Social Media Community Managers

Social Media Marketing