Reviews : Social Media Examiner

social media reviewsIs your business taking full advantage of the marketing opportunities of Facebook?

Are you looking for more fans, better engagement and more sales?

If so, Social Media Examiner has some important news to share…

But first, here’s something to consider.

Since Facebook made Timeline mandatory for business pages on March 30, a lot of updates and enhancements have been introduced.

Some of them include:

  • New layout
  • Enhanced Facebook apps
  • New Insights
  • Sponsored stories and promoted updates
  • Ability to schedule updates within Timeline itself

Today, businesses just like yours are using Facebook to create inspiring content that resonates with fans and converts them into customers and brand evangelists.

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social media reviewsSocial Media Examiner is accepting nominations for its second-annual “Top 10 Small Business Facebook Page” contest.

Do you have a favorite small business Facebook page? Keep reading to learn how you can nominate it.

The winners will be promoted in our 164,000-reader newsletter and announced here.

How to Nominate

Please make a single nomination by leaving a comment below and include why you like the page (only your first nomination counts).

Be sure to include a link to the Facebook page you’re nominating.

To make the cut, a Facebook page must be (1) owned by a small business and (2) receive at least two nominations.

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social media book reviewsAre you wondering how to use mobile marketing to grow your business?

If so, you might be intrigued by this fun fact: 4 billion people own a mobile phone. (Guess how many people own a toothbrush? 3.5 billion!)

In fact, as I write this article, I’m on a short visit to Kenya, where even a housemaid earning $85 a month routinely uses a mobile phone.

As more consumers use their mobile phones for multiple purposes, marketers like you will have the power to reach buyers at the exact time and place they’re looking for what you offer, explain Jeanne Hopkins and Jamie Turner in their new book, Go Mobile.

Go Mobile covers a lot of solid ground in mobile marketing, and while I cannot go into as much detail as I’d like, here’s a taste of what you can expect.

Authors’ Purpose

Jeanne Hopkins and Jamie Turner have set out to answer your most pertinent questions concerning mobile marketing such as SMS, MMS, mobile display ads, QR codes, mobile websites, mobile apps, location-based marketing and many other tools to increase your business revenue.

Their goal is to remove the shroud of mystery that surrounds mobile marketing so you can get started with your own campaign.

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social media book reviewsDo you wear many hats at your place of business?

Do some of them have to do with reaching out to and interacting with your social media fans and blog readers?

If so, then you’re officially or unofficially performing the role of an online community manager.

If you’re doing it right, then it’s probably one of the most enjoyable jobs ever. You get to network with interesting people, make new friends, offer guidance, answer questions and so on.

But it’s not all sunshine and roses. At times you’re required to set and enforce the rules, issue warnings, deal with negative people and even ban members (when things get out of hand!).

In her book, Online Community Management for Dummies, Deb Ng shares her own extensive experience on how the different roles of a community manager work—especially as a customer advocate and brand loyalist.

Here’s what you need to know about the book.

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