Do you market a local business on Facebook?

Have you heard about the Facebook Local app?

In this article, you’ll discover how to use Facebook Local to create events that drive in-store foot traffic.

How to Create a Facebook Local Event for Your Business by Taylor Hulyksmith on Social Media Examiner.

Continue Reading

Want more ways to make your Instagram stories stand out?

Have you explored the font tools in Instagram’s Type Mode?

In this article, you’ll discover how to use Instagram’s Type Mode to edit the colors, backgrounds, and alignment of text in your stories.

How to Use Instagram Type Mode in Instagram Stories by Jenn Herman on Social Media Examiner.

Continue Reading

Do you advertise on Facebook?

Wondering if you should choose your bidding by link clicks (CPC) or impressions (CPM)?

In this article, you’ll discover how choosing bids for ads affects your Facebook ad campaigns.

How to Optimize Facebook Ad Bidding: Clicks or Impressions? by Jonny Butler on Social Media Examiner.

Continue Reading

Want a new way to deliver content to customers and prospects?

Wondering how Amazon’s Echo or Echo Dot can help?

In this article, you’ll discover how to set up an Amazon Alexa flash briefing to regularly deliver product updates, event information, and expert tips to an engaged audience.

How to Set Up an Alexa Flash Briefing: A Marketer’s Guide by Jen Lehner on Social Media Examiner.

Continue Reading