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    Category: Expert Interviews

    How to Use Challenges to Sell Out NFTs

    Looking for a unique way to build excitement for your NFT project? Wondering how to activate your community to buy your NFTs? 

    In this article, you’ll discover how to use challenges to sell out your NFT project.

    What Is a Facebook Challenge?

    A challenge, in the context of marketing, is an event during which participants are invited to perform a specific series of tasks that ultimately help them think in a new way, develop a new perspective, or learn something. 

    Facebook Groups and Facebook Live as tools make it easy to

    Continue Reading about How to Use Challenges to Sell Out NFTs →

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    Three Steps to Develop a Personal Brand

    Wondering how to become the top-of-mind provider in your industry? Looking for a plan to develop extreme influence via social media?

    In this article, you’ll discover a three-step process for building a strong personal brand that gets you noticed by the right audience.

    What Makes Personal Branding Important?

    Here’s how important personal brands are: Even if you aren’t actively trying to build one, you already have a personal brand. Personal branding is inescapable online. 

    You’re probably managing your brand more actively than

    Continue Reading about Three Steps to Develop a Personal Brand →

    How to Sell Out an NFT Launch

    Are you planning to launch an NFT collection? Wondering what it takes to sell out an NFT project?

    In this article, you’ll discover how to build a qualified community and strategy to sell out your NFTs.

    Top Mistakes That Doom NFT Projects

    Although there are some factors beyond your control that may affect the success of your NFT launch, there are some mistakes to avoid to secure a successful launch in the NFT space.

    Skipping Utility

    First, don’t forget to review the basics: why people buy things, or more specifically, why people

    Continue Reading about How to Sell Out an NFT Launch →

    Earning Trust: A Method for More Sales

    Wish more people trusted your business? Looking for a content marketing model that helps establish trust?

    In this article, you’ll discover how to combine three kinds of content to earn and sustain a trusted relationship with today’s marketplace.

    Why Trust Matters for Marketing

    You can’t achieve anything as a brand, marketer, entrepreneur, or salesperson without trust. 

    Trust is what persuades someone to download a lead magnet, pick up a sales call, or buy a product. Trust is what motivates customer loyalty. Trust is what

    Continue Reading about Earning Trust: A Method for More Sales →

    DAOs: A Business-Building Opportunity

    Thinking about using a decentralized autonomous organization (DAO) for your next business venture? Wondering how DAOs make money?

    In this article, you’ll discover how DAOs offer a new way to structure business and find examples of successful DAO-run business models to consider creating.

    Why a DAO-Based Business Makes Sense

    In a traditional business model, when an organization incorporates, files as a sole proprietorship, or seeks venture capital, it does so as an equity-based organization governed by the laws of the local

    Continue Reading about DAOs: A Business-Building Opportunity →

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    Video Content Strategy: How to Get Started

    Wondering how to produce effective video content for Instagram, TikTok, YouTube, and beyond? Looking for a better plan?

    In this article, you’ll discover how to create a video content strategy to serve marketing goals.

    What Is a Video Content Strategy? 

    Video has taken over social media. In 2022, that’s a simple fact. Video-first networks like YouTube and TikTok have grown big enough to challenge Google’s primacy as a search engine. Meanwhile, other social networks such as Instagram, Facebook, and Pinterest are pivoting toward

    Continue Reading about Video Content Strategy: How to Get Started →

    Expanding NFT Projects: Women and Weapons

    Wondering how to get more people involved in your NFT community? Have you considered adding another collection to your NFT project?

    In this article, you’ll discover how to launch a second NFT project into an existing community.

    Is Launching a Second NFT Project Right for Your Brand?

    At their core, NFTs and Web3 technology allow a business to leverage a digital asset to bring new experiences to its audience: frictionless loyalty programs, exclusive events or communities, and more… 

    As more brands and companies come into the

    Continue Reading about Expanding NFT Projects: Women and Weapons →

    Creating Quality Videos With Smartphones

    Want to produce professional-grade videos without a costly camera? Wish your Reels, TikTok, and YouTube videos looked amazing? 

    In this article, you’ll learn everything you need to know to create quality videos using your smartphone.

    Why Smartphone Video Is the Social Medium of 2022

    If you’re not posting mobile-first, video content to your social media channels, you’re missing out. 

    Video currently rules the social networks because of its capacity to entertain and educate in just a few seconds. It’s endlessly versatile;

    Continue Reading about Creating Quality Videos With Smartphones →

    Use Cases for DAOs

    Exploring the benefits of a decentralized autonomous organization (DAO)? Looking for real business applications you can model?

    In this article, you’ll discover how and why to use DAOs to build a variety of Web3-based entities.

    What Is a DAO?

    DAOs are an evolving form of community that integrates with Web3.

    Typically, DAOs serve as a central gathering point for like-minded people to come together to determine the course of a project, pool and spend money, or achieve a common goal.

    A major distinction that differentiates DAOs

    Continue Reading about Use Cases for DAOs →

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