Expert Interviews : Social Media Examiner

By Michael Stelzner
August 31, 2018

Want fresh ideas for your marketing content?

Curious how improv techniques can help?

To explore how collaborative storytelling can help you create engaging or interactive content, I interview Kathy Klotz-Guest.

More About This Show

The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing.

In this episode, I interview Kathy Klotz-Guest. She’s a storytelling expert and the author of Stop Boring Me. She also hosts a Facebook Live show called Yes, And Brand Show.

Kathy explains why collaborative storytelling encourages your audience to engage with and share your content.

You’ll also discover how to turn ideas from a collaborative story session into awesome social media posts and videos.

How to Build Better Stories With Collaboration and Improv featuring insights from Kathy Klotz-Guest on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

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By Michael Stelzner
August 24, 2018

Thinking about getting into Messenger bots?

Wondering how to use bots to get people into marketing funnels?

To explore what you need to know about setting up a successful funnel using Messenger bots, I interview Mary Kathryn Johnson

More About This Show

The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing.

In this episode, I interview Mary Kathryn Johnson, a Messenger bot expert who advises and helps businesses build bots. Find out more about her at MessengerFunnels.com. She also hosts the Parent Entrepreneur Power podcast.

Mary explains why Messenger bot funnels complement and improve upon email marketing.

You’ll also discover how meaningful audience interactions and lead magnets can move people into an automated Messenger funnel.

Messenger Bot Funnels: How to Nurture Prospects Toward a Sale featuring insights from Mary Kathryn Johnson on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

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By Michael Stelzner
August 17, 2018

Want to lower your Facebook ad costs?

Looking for tips to optimize your Facebook ad campaigns?

To explore the Facebook ads algorithm, I interview Ralph Burns.

More About This Show

The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing.

In this episode, I interview Ralph Burns, a Facebook ads expert. He runs Tier 11, an ad agency focused on serving eCommerce businesses. He’s also a co-host of the Perpetual Traffic podcast.

Ralph explains how your bidding and campaign objective settings can help or hurt your ads budget.

You’ll also learn how the Facebook ads algorithm determines whether your ads provide a good user experience.

The Facebook Ad Algorithm: What Marketers Need to Know featuring insights from Ralph Burns on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

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By Michael Stelzner
August 10, 2018

In this special edition of the Social Media Marketing podcast, I reveal four lessons I have picked up from 6 years of podcasting (and growing Social Media Examiner).

The topics I’ll cover include how to grow anything, how to succeed via omission, how to achieve thought leadership, and my view on competition.

I’ll also share the original story of this podcast and much more.

More About This Show

The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing.

In this episode, I share stories from the podcast that illustrate how to grow your business.

I explain how finding help and understanding your audience can help your business succeed.

You’ll also find tips for becoming a good thought leader and collaborating with others in your industry.

How to Grow: Wisdom From 6 Years of Podcasting featuring insights from Michael Stelzner on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

Listen Now

Listen now: Play in new window | Download