Social Media Examiner | Social Media Marketing

Your Guide to the Social Media Jungle

  • Search
    • Sell More!Improve Your Marketing Results...LEARN MORE NOW

    Category: Expert Interviews

    How to Create YouTube Video Ads That Convert

    by /

    Want to advertise on YouTube? Wondering how to create YouTube ads that work?

    To explore how to create YouTube ads that convert, I interview Tom Breeze on the Social Media Marketing Podcast.

    Tom is a YouTube ads expert and CEO of Viewability, a YouTube ads agency that helps direct response B2C companies scale their businesses. He's also founder of The Ad Buyers Club, a done-with-you model designed to help marketers succeed with YouTube video ads.

    You'll learn what types of YouTube ad formats marketers should consider and find a

    Continue Reading about How to Create YouTube Video Ads That Convert →

    Social Media Marketing

    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    Why Clubhouse App Might Be the Next Major Social Media Platform

    by /

    Have you heard people talking about Clubhouse App? Wondering why people are obsessed with this social platform and what it could mean for you?

    In this article, I'll explain what Clubhouse is and why it might become a breakout social platform. I'll also share my experience and why I believe Clubhouse has staying power.

    My First Weekend in Clubhouse
    This app might be the ultimate gift born during the global pandemic of 2020.

    It was a chilly Saturday. My city was in full lockdown. I was missing engaging with people.

    I posted on

    Continue Reading about Why Clubhouse App Might Be the Next Major Social Media Platform →

    Influencer Marketing Strategy: How to Scale a Business

    by /

    Wondering if influencers can help you grow your business? Wondering how to work with influencers?

    To explore influencer marketing, I interview Adi Arezzini on the Social Media Marketing Podcast.

    Adi is an influencer marketing expert. She's the CEO and co-founder of Teami Blends—a lifestyle brand that creates products inspired by the natural benefits of tea.

    You'll learn Adi's strategy for working with both micro- and macro-influencers, find out how to research and reach out to influencers, and discover what types of offers work best

    Continue Reading about Influencer Marketing Strategy: How to Scale a Business →

    YouTube Ad Targeting: What Marketers Need to Know

    by /

    Want to use YouTube ads to sell your products? Wondering how to get your ad in front of the right audiences?

    To explore YouTube ads targeting, I interview Aleric Heck on the Social Media Marketing Podcast.

    Aleric, a YouTube ads expert, is the founder and CEO of AdOutreach—a consultancy that helps marketers and business owners sell products and services. He also developed the YouTube Ads Workshop.

    Aleric explains the three elements of his 3D YouTube ad targeting strategy and shares tips to help you apply 3D ad targeting in your

    Continue Reading about YouTube Ad Targeting: What Marketers Need to Know →

    Social Media Marketing Trends for 2021: Predictions From the Pros

    by /

    Want to tap into the latest social media marketing changes? Looking for expert insight to help you get your marketing plans on the right track?

    In this article, 10 top marketing experts share their predictions to help you prepare your social media marketing plans for the coming year.

    #1: SEO Drives Organic Instagram Visibility
    When it comes to gearing up for 2021, especially with Instagram marketing, there are two things that all marketers should take advantage of: SEO and Reels.

    In November 2020, it was officially announced that

    Continue Reading about Social Media Marketing Trends for 2021: Predictions From the Pros →

    Social Video Summit

    TikTok Content Marketing: How to Grow Your Business With TikTok

    by /

    Want to grow your business? Wondering if TikTok can help?

    To explore TikTok content marketing, I interview Keenya Kelly on the Social Media Marketing Podcast.

    Keenya is a branding and video marketing expert who helps entrepreneurs grow their businesses online. She's the author of Before You Quit Your Day Job: A Strategic Guide for Entrepreneurs, and host of the Keenya Kelly Podcast.

    You'll discover four different types of TikTok content and how you can use them to serve your marketing objectives, how long your content should be, and

    Continue Reading about TikTok Content Marketing: How to Grow Your Business With TikTok →

    Google Analytics 4: What Marketers Need to Know

    by /

    Want to improve your marketing analysis? Wondering how Google Analytics 4 will change the way you measure your marketing?

    To explore Google Analytics 4 and what it means for marketers, I interview Chris Mercer on the Social Media Marketing Podcast.

    Chris is the leading authority on Google Analytics and founder of MeasurementMarketing.io.

    You'll discover how Google Analytics 4 differs from Google Universal Analytics, find out how Google Analytics 4 can better track and measure the customer journey, and learn what analyses are possible

    Continue Reading about Google Analytics 4: What Marketers Need to Know →

    Launching With Facebook Ads: How to Sell More With Facebook

    by /

    Are Facebook ads an important part of your launch strategy? Wondering how you can use Facebook to sell more during your next launch?

    To explore how to use Facebook ads to generate more sales during a launch, I interview Emily Hirsh on the Social Media Marketing Podcast.

    Emily is the founder of Hirsh Marketing, an ad agency that specializes in helping influencers and coaches sell their digital products. She hosts the Hirsh Marketing Underground podcast and her course is called Ignite: Marketing for Influencers.

    You'll learn how the five

    Continue Reading about Launching With Facebook Ads: How to Sell More With Facebook →

    Instagram Content Strategy: Creating Content That Draws Customers to You

    by /

    Want to create engaging content on Instagram? Looking for a content strategy to create conversion-focused content?

    To explore how to create Instagram content that attracts your ideal clients, I interview Alex Tooby on the Social Media Marketing podcast.

    Alex is an Instagram strategist who specializes in helping female entrepreneurs promote their businesses using Instagram. Her course is called The Instagram Ivy League.

    You'll learn Alex's threefold content strategy, discover how to develop Instagram captions that work, and find tips

    Continue Reading about Instagram Content Strategy: Creating Content That Draws Customers to You →

    Learn how to improve your reach, generate more leads, and sell more with social video. Get trained live and online!
    MASTER SOCIAL VIDEO SALE ENDS TUESDAY!
    LEARN MORE

    Social Media Marketing

    Industry Report

    In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you'll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

    Enter your email to get
    our free report:

    [title="I WANT MY FREE COPY"]
    [title="I WANT MY FREE COPY"]
    [title="DOWNLOAD MY FREE PDF COPY"]
    [title="DOWNLOAD MY FREE PDF COPY"]
    [title="I WANT THESE SECRETS"]
    [title="I WANT THESE SECRETS"]
    [title="I Want These Secrets"]
    [title="I Want These Secrets"]