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    Category: Expert Interviews

    Decentralized Media: A New Model for Web3 Projects

    January 20, 2023

    Wondering how to build media that boosts a DAO or NFT project? Looking for a model to help you leverage token holders? 

    In this article, you'll discover a three-part framework for building a decentralized media entity you can use to grow the exposure of your project.

    The Opportunity in Web3 Decentralized Media

    Creators weigh three factors when choosing which media platforms to use: distribution, tools for creation, and revenue share.

    Distribution is built into the network on any given platform via follower count, likes,

    Continue Reading about Decentralized Media: A New Model for Web3 Projects →

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    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!


    Succeeding With LinkedIn Company Pages

    January 19, 2023

    Want more people to follow your LinkedIn company page? Wondering how to improve your LinkedIn content marketing?

    In this article, you’ll discover a LinkedIn content strategy that works for company pages.

    What’s New With LinkedIn in 2023? 

    Last year, LinkedIn celebrated its 20th birthday and the social network for business has achieved a lot in those two decades.

    LinkedIn has seen record revenue over the last couple of years, and it’s continually adding more features to support organic content, boosted posts, and

    Continue Reading about Succeeding With LinkedIn Company Pages →

    How to Launch NFTs With Collabs

    January 13, 2023

    Are you thinking of launching an NFT collection? Wondering how to partner with other NFT communities to improve your launch? 

    In this article, you’ll discover how to launch NFTs with collaborations.

    What Do NFTs Really Mean for Businesses, Marketers, and Developers?

    If you’re on the fence about starting an NFT project, getting clarity on a commonly misunderstood point can help you decide whether to move forward.

    That common misconception is that NFTs are simply monkey jpegs—digital artwork, if you will, that holds no function

    Continue Reading about How to Launch NFTs With Collabs →

    How to Use Facebook to Build a Community in 2023

    January 12, 2023

    Want to develop a loyal and engaged following on Facebook? Wondering what types of content develops community?

    In this article, you’ll discover how to develop communities with Facebook.

    Your Community Is Already on Facebook

    Facebook is bigger than it has ever been. According to Meta’s official data, daily active users have reached almost 2 billion. Across the Meta family of apps, it’s more than 3 billion. Reels is the fastest-growing type of content—more than 140 billion reels are played on Facebook and Instagram each day.

    Those

    Continue Reading about How to Use Facebook to Build a Community in 2023 →

    Building a Web3-Focused Business

    January 6, 2023

    Are you thinking of starting a Web3-based business? Looking for a proven model to follow? 

    In this article, you’ll discover how to build a Web3-focused business.

    The Opportunity for Entrepreneurs in Web3

    Because the Web3 space is nascent, its not overly crowded and that means there is a lot of room and potential for someone to emerge as a thought leader. 

    There are also green fields of opportunity for a business to emerge as a leading marketing service provider in Web3—something that’s become quite difficult in Web2

    Continue Reading about Building a Web3-Focused Business →

    Social Media Marketing World
    Social Media Marketing Podcast
     Social Media Marketing Talk Show

    How to Keep People Watching YouTube Videos to the End

    January 5, 2023

    Want more people to watch your videos on YouTube? Wondering how to structure a YouTube video that keeps viewers engaged?

    In this article, you’ll discover how to keep people watching YouTube videos to the end.

    Why You Should Create Long-Form, Engaging YouTube Content

    Social media marketing is all about building relationships with your audience. You want to project a relatable image and tell stories that are meaningful to potential customers.

    Long-form video content gives you the space to tell those stories and build those

    Continue Reading about How to Keep People Watching YouTube Videos to the End →

    How to Govern a DAO

    December 30, 2022

    Are you thinking of starting a decentralized autonomous organization (DAO)? Are you wondering how to manage and govern in a decentralized way? 

    In this article, you’ll discover the ins and outs of governing a DAO.

    When to Use a DAO Structure vs. a Traditional Business Structure

    If the primary goal you're trying to accomplish for an organization is to create a vehicle for profit maximization and redistribution to shareholders, then a traditional corporate structure will work pretty well.

    Alternatively, if you want to create

    Continue Reading about How to Govern a DAO →

    How to Get Facebook Ads Working for You in 2023

    December 29, 2022

    Are your Facebook ads underperforming? Wondering what can be done to increase your conversions?

    In this article, you’ll discover a Facebook ads strategy that really works.

    Running Facebook Ads in 2023

    A few years ago, Facebook advertising dominated the social media marketing landscape. It was much easier to get Facebook ads working.

    Then… things got quieter. What happened?

    Facebook ads got expensive and there was more competition for ad space on Facebook and Instagram. It was harder to get a return on your ad spend.

    But

    Continue Reading about How to Get Facebook Ads Working for You in 2023 →

    Using NFTs for Fundraising: What Businesses Need to Know

    December 23, 2022

    Want to raise funds for a business idea? Wondering how NFTs could help you, without having to give away a portion of your business?

    In this article, you’ll discover how to use NFTs to fund a business venture.

    #1: Using NFTs for Fundraising: Unique Advantages

    Fundraising via NFTs offers distinct advantages to parties on both sides of the venture: entrepreneur and investor.

    Entrepreneurial Advantages to Using NFTs for Fundraising

    One of the biggest problems with the traditional way businesses raise seed funds is that it forces

    Continue Reading about Using NFTs for Fundraising: What Businesses Need to Know →

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    That’s full access to recordings of every keynote, workshop, and session—the ones people travel thousands of miles to see. Don’t wait. Get your On-Demand ticket and enjoy actionable content that you can watch anytime, anywhere.

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