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    • Social Media Marketing WorldImprove your strategy & find your next big ideas—April 28-30DISCOVER WHAT YOU'VE BEEN MISSING

    Category: Expert Interviews

    Using Facebook Ads in Uncertain Times

    Wondering if you should make changes to your Facebook ads strategy? Looking for tips to guide your decision-making during times of uncertainty?

    To explore how to navigate Facebook advertising during the COVID-19 pandemic, I interview Amanda Bond on the Social Media Marketing Podcast.

    Amanda is a Facebook ads expert and founder of The Ad Strategist. Her course is called The StrADegy System.

    Amanda explains how the customer journey has changed, how to adjust your Facebook ad messaging for the current climate, and how you can tweak

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    Social Media Marketing

    Industry Report

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    Facebook Live Video Updates: What Marketers Need to Know

    Welcome to this week's edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media.

    On this week's Social Media Marketing Talk Show, we explore improvements to Live video on Facebook and Instagram, paid live streams in Facebook Events, and Messenger Rooms with special guest Luria Petrucci.
    Tune Into the Social Media Marketing Talk Show
    Listen to the replay of this week's show below. You can also hear the show as an audio podcast on iTunes/Apple Podcast, Android, Google

    Continue Reading about Facebook Live Video Updates: What Marketers Need to Know →

    How to Reclaim Lost Habits and Start New Ones

    Need to develop better habits? Wondering how uncertainty or change impacts your habits?

    To explore how to reclaim lost habits and build new ones, I interview James Clear on the Social Media Marketing Podcast.

    James is the author of Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones. He also publishes a popular newsletter at JamesClear.com.

    You'll learn how environment influences habits and discover the four laws that govern how behaviors or habits are established. You'll also find tips to create and maintain

    Continue Reading about How to Reclaim Lost Habits and Start New Ones →

    Facebook Ad Updates: New Metrics and More

    Welcome to this week's edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media.

    On this week's Social Media Marketing Talk Show, we explore Facebook pulling back its mandated use of Campaign Budget Optimization for ads and the addition of new metrics to the Ads Library with special guest, Gavin Bell.
    Tune Into the Social Media Marketing Talk Show
    Listen to the replay of this week's show below. You can also hear the show as an audio podcast on iTunes/Apple Podcast,

    Continue Reading about Facebook Ad Updates: New Metrics and More →

    Organic Social: Content Marketing Ideas From a Pro

    Wondering if publishing organic social is worth your time? Looking for tips to improve your organic social content?

    To explore the power of organic content marketing, I interview Larry Kim on the Social Media Marketing Podcast.

    Larry Kim is the founder of WordStream and Mobile Monkey. He's a content marketing pro and a top writer in entrepreneurship on Medium.

    Larry shares tips for using organic content on LinkedIn, Facebook, and Twitter. You'll also discover how to get exposure via organic content on Medium.

    Listen to the Podcast

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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 17th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

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