Author: Paul Ramondo

How to Create Effective Facebook Lead Ads: Step-by-Step Tutorial

by Paul Ramondo / July 6, 2020

Want to collect more leads using Facebook? Have you considered using the platform's built-in lead form feature?

In this article you'll learn, step-by-step, how to set up effective Facebook lead ads. You'll discover which lead gen form options to use, how to add custom questions and fields to your form, and more.

To learn how to create Facebook lead ads, read the article below for an easy-to-follow walkthrough or watch this video:

https://www.youtube.com/watch?v=zoBNPqTd900
#1: Set

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How to Set Up Facebook Standard Events and Custom Conversions

by Paul Ramondo / June 23, 2020

Need to set up standard events and custom conversion tracking for your Facebook ads? Want a better way to retarget leads from Facebook?

In this article, you'll discover how to set up standard events and custom conversions to better track leads from your Facebook ads.

To learn how to set up Facebook standard events and custom conversions, read the article below for an easy-to-follow walkthrough or watch this video:

https://www.youtube.com/watch?v=nIuwuMaHZKs
#1: Set Up Facebook Standard Events
All tracking is made possible thanks

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How to Run Facebook Ads for Local Businesses: Driving Foot Traffic

by Paul Ramondo / June 1, 2020

Does your local business need more walk-in customers? Want to know how to use Facebook ads to drive more foot traffic?

In this article, you'll discover how to run Facebook ads with the Store Traffic objective to generate more business for your local business.

To learn how to properly set up and run a store traffic campaign, read the article below for an easy-to-follow walkthrough or watch this video:

https://www.youtube.com/watch?v=CRDN3QkZY9A

Note: If you haven't already set up your business as a local Facebook page, you'll

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Facebook Zero: The Changing News Feed and What Marketers Need to Know

by Paul Ramondo / January 22, 2018

Are you concerned about the impact of Facebook's recent announcement on changes to the news feed?

Wondering how these news feed changes will affect your marketing?

In this article, you'll find out what to expect from the changes and learn how you can best maintain interaction and visibility with audiences on the Facebook news feed.

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