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    Author: Mitt Ray

    How to Improve Your Instagram Video Ads: 5 Tips

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    Want to do more with Instagram video ads? Wondering how to enhance your Instagram video ads?

    In this article, you'll discover five tips to create Instagram video ads that perform well in the feed.

    #1: Focus on One Goal in Your Instagram Video Ad
    Advertisers often think that to generate maximum ROI from their ads, they need to set and accomplish several goals. However, this only leads to a low conversion rate because too many goals will trigger a paradox of choice. With too many choices,

    Continue Reading about How to Improve Your Instagram Video Ads: 5 Tips →

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    How to Split Test Facebook Link Preview Images for More Organic Traffic to Your Website

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    Wondering how to split test Facebook link preview images without using Facebook ads? Looking for affordable tools to help?

    In this article, you'll learn how to use three tools to create, test, and optimize blog post images for better performance in the Facebook news feed.

    Continue Reading about How to Split Test Facebook Link Preview Images for More Organic Traffic to Your Website →

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    How to Manage and Analyze Your Social Media Marketing in 1 Dashboard

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    Need a better way to manage your social media marketing activities?

    Looking for a tool to show you performance metrics from multiple accounts in one place?

    In this article, you'll discover how to use Cyfe to organize and analyze your social media marketing activities across several top networks and content channels.

    Continue Reading about How to Manage and Analyze Your Social Media Marketing in 1 Dashboard →

    12 Ways to Get More Pinterest Followers

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    Are wondering how to get more Pinterest followers?

    Are you looking to increase your Pinterest engagement and drive traffic?

    In this article, I’ll share 12 tips on how you can get more Pinterest followers and promote your business.
    Why More Pinterest Followers?
    More Pinterest followers can help you get more likes, repins, comments, clicks and impressions.

    This can then help drive traffic, increase sales, generate leads and build your Pinterest brand.

    It also provides an opportunity for you to generate more engagement with your

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    3 Creative Ways Brands Are Using Pinterest

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    Are you looking for some creative ways to use Pinterest?

    Would you like to make stronger connections with your customers?

    Although many brands run creative contests on Pinterest, here are some new ways to engage audiences and build your presence.

    Take a look at what these 3 brands are doing to get inspiration for using Pinterest creatively for your business.
    #1: Run a Campaign to Give Back
    One of the most interesting things I’ve seen on Pinterest was Sony Electronics’ Pin It to Give It campaign.

    Sony Electronics used their

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    How to Use Pinterest to Promote Your Products

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    Is your business on Pinterest?

    Or are you still unsure how to use Pinterest to effectively promote your products or company?

    In November, Pinterest launched business pages with their new terms of service. This update lets you use Pinterest commercially.

    You can promote your products, generate sales and leads and use it for other commercial purposes without any worries.

    But first, you may want to convert your personal profile into a business account (or if you don’t have a personal account, just start fresh with one for

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    How to Use the New Pinterest: What Marketers Need to Know

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    Are you up to date with all of the latest changes on Pinterest?

    Pinterest recently made several changes to their site.

    They modified some features, added new ones and even got rid of a few.

    In this article I’ll share what you need to know about these changes and the impact on your marketing strategies to make sure you continue to generate sales and leads through Pinterest.
    How to Switch to the New Look
    To get the new look, scroll over your business/profile name on the top right corner of your account. A drop-down menu will appear. On

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