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    Author: Donna Moritz

    How to Get Started With Visual Content Marketing

    by Donna Moritz / August 26, 2014

    Do you want to use visual content in your social media marketing?

    Do you need help getting started?

    You don't have to be a professional designer or photographer to create interesting images and video.

    In this article I'll share tools and tips for adding visual content to your marketing mix.

    Continue Reading about How to Get Started With Visual Content Marketing →

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    How to Use Visual Content for Real-Time Engagement

    by Donna Moritz / July 22, 2014

    Is visual content part of your social media strategy?

    Is your content flexible enough to engage fans in real time?

    Your audience is never more primed to share content than when they're "in the moment" at an event, on location or while experiencing your brand.

    In this article I'll show you four ways you can use visual content to motivate real-time interaction.
    Why Real-Time Interaction
    If you want fans to take an action (e.g., share an image, post a picture or enter a contest), you need to tap into the moments when they're most likely

    Continue Reading about How to Use Visual Content for Real-Time Engagement →

    How to Encourage Fans to Create and Share Visual Content

    by Donna Moritz / March 17, 2014

    Are you leveraging your community to bring attention to your brand?

    Have you asked your customers and fans to contribute pictures and images to your social platforms?

    If you're not involving your community in creating and sharing visual content, you're missing out on massive organic reach and engagement.

    In this article I'll show you how brands are empowering their fans to create and share visual content about them in really cool ways.
    Why Ask Fans to Create Visual Content?
    If you want organic sharing and big traffic, you need

    Continue Reading about How to Encourage Fans to Create and Share Visual Content →

    5 Ways to Make Shareable Images That Drive Traffic

    by Donna Moritz / February 26, 2014

    Are you sharing compelling images across social networks?

    Do you want more engagement and traffic from your efforts?

    If you're not regularly sharing images that resonate with your audience, you're missing out on a ton of engagement.

    In this article you'll discover the essential elements of shareable images that increase engagement and drive traffic to your website.
    Why Use Images to Drive Social Engagement?
    People are drawn to visual content and take action based on its subtle cues faster than any other medium--faster than text,

    Continue Reading about 5 Ways to Make Shareable Images That Drive Traffic →

    How to Enhance Your LinkedIn Profile With Professional Portfolio

    by Donna Moritz / December 2, 2013

    Do you want to enhance the appearance of your LinkedIn profile?

    Are you looking for ways to get noticed and attract more business opportunities on LinkedIn?

    In this article, you'll discover how to use LinkedIn's Professional Portfolio to make your LinkedIn profile stand out.
    What is LinkedIn's Professional Portfolio?
    LinkedIn launched Professional Portfolio to showcase your unique professional story using rich visual content.

    It doesn't matter whether you're a photographer, a real estate agent, an interior designer or a marketer. By

    Continue Reading about How to Enhance Your LinkedIn Profile With Professional Portfolio →

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