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In this video I interview Scott Stratten, author of the book Un-Marketing. Scott talks about why he believes businesses need to stop marketing and start engaging.
You'll discover the biggest marketing mistakes businesses make today and how to remedy them. Scott also talks about some of his successful video marketing campaigns and shares great tips on how to make viral videos.
Be sure to check out the takeaways below after you watch the video.
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Here are some of the things you'll learn in this video:
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- Why you need to stop locking down your content
- How to approach the challenges of social media for businesses
- Why the future is “getting better at now”
Find out more and connect with Scott on Twitter at @unmarketing, on Facebook and on his Un-Marketing blog.
How does your business use social media? What video marketing tips do you have to share? Please share them in the comment section below.
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