How LinkedIn Is Helping Businesses Grow

social media expert interviewIn this video I interview Lewis Howes, author of Linked Working. Lewis is a popular speaker and an expert on LinkedIn.

Lewis shares how you can use LinkedIn for much more than just job search and how he is using LinkedIn to grow his business.  And he gives you tips to integrate LinkedIn marketing tactics to help you grow your business.

Be sure to check out the takeaways below after you watch the video.

Here are some of the things you’ll learn in this video:

  • How to create events and promote them on LinkedIn
  • How to leverage your group connections by industry or location
  • What LinkedIn Groups offer businesses compared to Facebook Groups
  • Why you should network on LinkedIn
  • How to improve your email marketing with messages sent on LinkedIn
  • How to use LinkedIn apps to improve your social media marketing
  • How Lewis recommends syncing Twitter updates with your LinkedIn updates and why
  • Why LinkedIn is a social media platform businesses cannot ignore

Connect with Lewis on Twitter @Lewis Howes and check out his website LewisHowes.com.

How do you use LinkedIn for your business? What tips do you have to share? Please leave them below.

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About the Author, Michael Stelzner

Michael Stelzner is the founder and CEO of Social Media Examiner, founder of My Kids' Adventures and author of the books Launch and Writing White Papers. He's also the host of the Social Media Marketing podcast. Other posts by »




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