Facebook Allows Contests Without Apps: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Eases Promotional Guidelines: Facebook has just updated their “Pages Terms in order to make it easier for businesses of all sizes to create and administer promotions on Facebook. Now, promotions may be administered on page timelines and in apps on Facebook.” Be sure to check out the new Promotion Guidelines.

new facebook promotion guidelines

You can now use Facebook Promotions on page timelines.

Google+ Hangouts Go HD: HD capability is initially rolling out for Hangouts on Air, then to all desktop hangout video calls over the next few weeks.

google+ hangouts hd

"HD hangouts require an HD-capable webcam, more bandwidth and more processing power than standard definition. So if your computer and network are capable, turn the quality up to HD!"

Twitter Announces New Look for Conversations: Twitter makes “it easier to discover and follow conversations in your home timeline. You’ll see up to three tweets in sequence in your home timeline.”

Facebook Announces Shared Photo Albums: As first reported by Mashable, Facebook is rolling out shared photo albums.

facebook shared photos

"Users can share access to an album with up to 50 contributors, who can each add up to 200 photos."

Foursquare Adds More Detail to Places: “Now when you look up a place, you might see specifics like free wi-fi, outdoor seating and which credit cards are accepted.”

foursquare add detail

When you check in, Foursquare has started to ask a quick question about the place.

Flickr Updates Camera Features: You can now take “full advantage of the depth of capabilities that Apple’s iPhone camera has to offer and more.”

flickr iphone

The camera "gives you full control over how your final photo looks, even before you snap the shot."

Foursquare Rolls Out Proactive Recommendations: Foursquare’s latest features are to help “you discover the greatest things nearby without even having to open the app.” Currently rolling out only to Android users.

foursquare proactive recommendations

When you wander into a new neighborhood, Foursquare will "suggest a few places that your friends love."

Buffer Introduces Google+ Sharing: “Anyone can now easily hook up their Google+ page and start posting and scheduling great content through Buffer to keep your Google+ page up to date.”

google plus buffer

"The easiest way to post to your Google+ business page."

Here’s more noteworthy news to follow:

Facebook Updates Legal Documents: Facebook is updating its legal documents of Data Use Policy and Statement of Rights and Responsibilities, which tell you about how Facebook collects and uses data and the rules that apply when you choose to use Facebook.

Here’s an interesting social media tool worth noting:

Giphy: A tool to share animated GIFs with your friends on Facebook.

giphy on facebook

You can embed GIFs right onto your timeline from Giphy's search engine.

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What do you think? Please share your comments below.

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About the Author, Cindy King

Cindy King is the director of editorial for Social Media Examiner. She spent 25 years abroad in international business development and then built her own international business from scratch by using social business networking. Other posts by »




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  • http://navneetsau.com/ NavNeet Sau

    There are so many updates in this social media this week. Thanks for sorting them in a list :)

  • Mere Morsel

    Thanks for these great updates, ESP the Facebook competition change, why the big turn around? As always, great reading!

  • Ritika Verma

    Quite a few interesting updates last week! I personally like the Giphy.com news – it has the potential to catch on – thanks for bringing this interesting site to notice.

    Cheers.

  • Robin

    Love the fact that the Jasper’s Market example above still doesn’t comply, since it doesn’t absolve Facebook from any association with the comp. That’s still mandated, yet there’s no mention of it there, nor any link to an external Ts & Cs (see E2 here: https://www.facebook.com/page_guidelines.php#promotionsguidelines)

  • http://www.SpeciaLives.com Debbie Oveland

    This article helped prioritize my marketing strategy! Excellent. Thank you!

  • http://cindyking.biz/ Cindy King

    You’re welcome! It’s been another busy week in social media for sure!

  • http://cindyking.biz/ Cindy King

    Interesting stuff this week for sure!

  • http://cindyking.biz/ Cindy King

    You’re welcome. Looking forward to seeing how Giphy fares too.

  • http://cindyking.biz/ Cindy King

    Thanks for your point, Robin. This was done just after the news came out. It’s normal that everyone needs a little time to adjust. We’re sure to have more good examples soon as marketers learn how to use this more.

  • http://cindyking.biz/ Cindy King

    :) Glad to hear that, Debbie!

  • Robin

    Totally understand, Cindy. If anything it goes to show that these are still muddy, murky waters! T’was ever thus with Facebook, eh?







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