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    Category: Reviews

    How to Attract Customers With Pinterest

    October 31, 2012

    Imagine your ideal clients.

    Now think about what kind of pictures or visual images they would enjoy.

    If you can create (or curate) visually compelling content, then Pinterest could be a great social platform for you.

    When used the right way, Pinterest can drive massive traffic to your website, build loyal communities around your brand and convert fans into buyers.
    Beyond the Pin
    In February 2012, Pinterest bypassed Twitter in terms of referral traffic. But that's not all.

    A survey from PriceGrabber indicated that 21% of Pinterest

    Continue Reading about How to Attract Customers With Pinterest →

    Social Media Marketing

    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    4 Reasons You Should Attend Social Media Marketing World in San Diego

    October 4, 2012

    Do you attend in-person conferences?

    Imagine an event where you rub shoulders with the social media pros you follow and admire online.

    Then imagine networking with 1,000 fellow marketers in beautiful San Diego, California.

    Now add the waterfront San Diego Marriott Marquis hotel, an opening-night party surrounded by dinosaur relics, an evening networking cruise on Southern California's largest private yacht and 49 expert-led sessions.

    That's a small sampling of what's in store for you at Social Media Examiner's new conference: Social

    Continue Reading about 4 Reasons You Should Attend Social Media Marketing World in San Diego →

    How Likeability Impacts Marketing Success

    September 27, 2012

    Do you care about being liked at work?

    Do you think likeability should even play a role in business decisions?

    If you're struggling to answer these questions, you might be confusing 'likeability' with being considered 'nice.' The two are not the same thing.

    In his latest book, Likeonomics: The Unexpected Truth Behind Earning Trust, Influencing Behavior, and Inspiring Action, Rohit Bhargava explains that likeability has nothing to do with being nice, and everything to do with being believable.
    Having sat through hundreds of pitch

    Continue Reading about How Likeability Impacts Marketing Success →

    Win Free Tickets to Facebook Success Summit 2012

    September 13, 2012

    ********UPDATE: Congratulations to Marc Ensign, the winner of 2 free tickets for this entry, and Melissa Toppenberg, the winner of the Twitter contest and 1 free ticket.*****

    Want to win a free ticket to the largest online Facebook marketing event of the year?

    Social Media Examiner has worked hard to bring you our third-annual Facebook Success Summit.

    And we’ve come up with a fun way to get you involved.
    First, what is this event?
    Facebook Success Summit 2012 is a large online conference dedicated to helping marketers and business

    Continue Reading about Win Free Tickets to Facebook Success Summit 2012 →

    4 Steps to Transform Your Brand Into a Social Business

    August 30, 2012

    Do you listen to customer conversations about your brand online? If so, how do you respond to those conversations?

    Listening on the social web isn't hard to do.

    What's hard is creating an effective response system so that when something goes wrong (and it will!), a crisis can be averted, or at least resolved quickly and transparently.
    The Johnson & Johnson "Motrin Moms" Crisis
    Unfortunately, Johnson & Johnson learned this the hard way.

    In November 2008, the giant pharmaceutical company created a Motrin ad for moms who

    Continue Reading about 4 Steps to Transform Your Brand Into a Social Business →

    Social Media Marketing Podcast

    ai explored podcast
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    Social Marketing Trends

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